Press Release
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Mutant appointed as PR agency for Legoland Malaysia Resort
KUALA LUMPUR, MALAYSIA – Legoland Malaysia Resort has appointed Mutant Communications as its public relations agency of record for both…
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Cathay Pacific and Hong Kong Tourism Board unveil ‘The Most Fun Per KM²’ campaign, spotlighting the city’s dynamic neighborhoods
HONG KONG – In a move to invigorate travel interest in Hong Kong, Cathay Pacific, in collaboration with the Hong…
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SLIK appointed as creative agency for Indigenous Marathon Foundation’s 2025 campaign
SYDNEY, AUSTRALIA – Creative and innovation powerhouse SLIK has been appointed by the Indigenous Marathon Foundation (IMF) to spearhead a…
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McDonald’s reimagines customer loyalty with generative AI storytelling with ‘Magic Stories’ in the Netherlands
AMSTERDAM, NETHERLANDS – McDonald’s Netherlands has launched Magic Stories, a generative AI experience that turns everyday family visits into personalized animated…
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CANAL+ and BETC launches its new brand campaign: R0_B0+
PARIS, FRANCE – Convinced that humans are at the heart of creativity, CANAL+ is unveiling its new brand campaign with a…
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Dentsu Philippines presents Pocky Sabi as a sweet confession of love
MANILA, PHILIPPINES – Dentsu Philippines and Pocky Philippines help Filipino youths to “Paki Sabi” with POCKY SABI, making the well-loved snack…
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L’Oréal and BETC Corporate launch “Join the Refill Movement” – Chic activism to rethink beauty
PARIS, FRANCE – L’Oréal, the global leader in beauty, unveils its first worldwide multi-brand, multi-category campaign: “Join the Refill Movement”, created…
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George Yang’s McDonald’s Philippines marks major milestone with 800th store opening in Davao Global Township
DAVAO, PHILIPPINES – McDonald’s Philippines continues its growth and scaling as it opened its 800th store in the country last June…
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Lee Kum Kee US and Grey Hong Kong turn boring into bold with One Squeeze
LOS ANGELES, USA – Lee Kum Kee is heating up the US market with the launch of two bold new…
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Ayala Land Wins Tambuli for Turning Sustainability Into a Digital Movement
MANILA, PHILIPPINES – Ayala Land’s bold commitment to sustainability was honored at the 2025 Asia Pacific Tambuli Awards for its “Step…
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KFC Spain launches the first-ever toothpaste-inspired ice cream this summer
MADRID, SPAIN – This summer, KFC Spain teams up with Licor del Polo Junior —the most popular children’s toothpaste in the…
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Sharon Soh joins Assembly as Southeast Asia Managing Director to spearhead regional growth and client impact
SINGAPORE – Assembly, Stagwell’s global omnichannel media agency, has appointed Sharon Soh as Managing Director, Southeast Asia. Based in Singapore and…
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Luum: The creative festival that dared to present its judges like no other
GENEVA, SWITZERLAND — In its fifth edition, the Luum Awards, the international festival that awards purpose-driven creative communications, is launching…
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