2025 D&AD Festival
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Featured

Art over artificial: how human creativity triumphs on the printed page
LONDON, UK – I was humbled to be back as a judge for D&AD, a beacon of inspiration for creative…
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adobo Exclusive

2025 D&AD Awards Radio & Audio jury president Neo Mashigo on the enduring magic of a great radio idea
LONDON, UK – Rey Tiempo sat down with Neo Mashigo, Chief Creative Officer of The Up & Up Group, Co-Founder…
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Featured

Bold, brave, and driven by genuine intent: HumanSense CCO Ruchi Sharma reflects on the Impact Jury room at 2025 D&AD Awards
LONDON, UK – This year’s D&AD Impact Jury was guided by a resounding call to arms: reward creativity that doesn’t…
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Featured

Field notes from London: Thoughts that stuck from the 2025 D&AD Festival
Moments, phrases, and provocations from the 2025 D&AD Festival that lingered long after the talks ended. This isn’t a full…
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Awards News

Filipino duo wins at 2025 D&AD New Blood Awards for HSBC campaign
LONDON, UK – At the 2025 D&AD Festival, adobo Magazine caught up with two rising stars in the creative industry:…
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Featured

Know your place: BETC Founder Rémi Babinet redefines the role of ad agencies through ‘cultural agency’ and highlights the importance of office locations
LONDON, UK – Agency BETC needs no introduction to fans of its award-winning ads for iconic French brands like Canal+,…
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Featured

Design Army’s Pum Lefebure on the power of culture, curiosity, and why ‘good design moves business’
LONDON, UK – In the vast world of creativity and advertising, design has always been a crucial vehicle to transport…
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Featured

The serious business of play: Emma Perkins spills LEGO’s secret sauce to success
LONDON, UK – LEGO is one of the world’s biggest toy brands and it’s got some big numbers to go…
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