AI
- Press Release
New Business: Hakuhodo forms capital and business partnership with AI experts Laboro.AI
TOKYO, JAPAN — Hakuhodo, a leading integrated marketing and innovation company headquartered in Tokyo, has formed a capital and business…
Read More » - Campaign Spotlight
Campaign Spotlight: Is your destiny written in a bag of potato chips? Lay’s Taiwan and Leo Burnett Taiwan use AI and potato chips to predict your New Year fortunes
TAIWAN — Lay’s and Leo Burnett Taiwan are using artificial intelligence to help people predict their fortunes in the Year…
Read More » - Insight
Insight: Alfi study finds 96% of senior advertising executives say digital out of home advertising data is fueling creativity and enabling brands to engage with more defined audiences
LONDON, UK — Today’s consumer is more tech-savvy and wary of the traditional methods companies use to reach them. However,…
Read More » - Philippine News
Brand & Business: PLDT drives discussion on ‘unlocking AI’s potential’ for PH business recovery
MANILA, PHILIPPINES – PLDT led discussions on Artificial Intelligence (AI) in helping drive business process optimization for the benefit of…
Read More » - Technology
Brand & Business: M1 collaborates with AWS to enhance customer experience
SINGAPORE — M1 Limited (M1), one of Singapore’s leading Mobile Network Operators (MNO), today announced its collaboration with Amazon Web…
Read More » - Insight
Insight: SQREEM’s new AI-powered study examines motivations surrounding COVID-19 vaccine resistance in the US
SINGAPORE — COVID-19 vaccines have once again become a hot topic in the United States as President Joe Biden pushes…
Read More » - Insight
Insight: Digital OOH and online advertising to reap the most benefit with the decline of third-party cookies, Alfi audience research finds
LONDON, UK — The majority of the global browser markethas now phased out third-party cookies in response to protecting users’…
Read More » - Campaign Spotlight
Campaign Spotlight: IDFA uses AI to prove we all see documentaries differently
AMSTERDAM, NETHERLANDS — World’s leading independent documentary film festival, IDFA, launches ‘Perspectives Are Beautiful’, a campaign created by WE ARE…
Read More » - Press Release
Brand & Business: US-based biotech firm to expand PH office, hire more Filipino engineers
MANILA, PHILIPPINES — US-based InterVenn Biosciences is looking to hire up to 100 employees in the Philippines as it sets…
Read More » - Campaign Spotlight
Campaign Spotlight: Mondelez India empowers small businesses, yet again, with ‘Not Just a Cadbury Ad 2.0’ created by Ogilvy
MUMBAI, INDIA — Mondelez India, the makers and bakers of some of India’s much-loved snacking brands – Cadbury Dairy Milk,…
Read More » - Technology
Brand & Business: Prince Retail focuses on pricing innovation with Revionics partnership
MANILA, PHILIPPINES — Revionics, an Aptos Company and provider of retail pricing, promotion, markdown and advanced analytics solutions, recently announced that Prince…
Read More » - Insight
Insight: iKala study finds social commerce growth doubled in Southeast Asia
SINGAPORE — Despite Covid-19 restrictions easing somewhat in parts of Southeast Asia, the pace of growth for social commerce shows…
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