GLOBAL – UNITED ARAB EMIRATES, MARCH 15, 2013 – The Dubai Lynx International Festival of Creativity, the leading awards and festival for creative excellence in advertising and communications in the Middle East and North Africa, awarded Dubai Lynx trophies to 185 winners – 6 Grands Prix, 26 Gold, 69 Silver and 84 Bronze.
This year marked a record number of 2,092 entries for the Festival and 1,836 industry professionals from the MENA region.
The Grands Prix in each category have been awarded as follows:
Branded Content & Entertainment Grand Prix – Leo Burnett Cairo, Egypt, ‘Dayman Maabaad/Always Together’, Mobinil
Design Grand Prix – Y&R Dubai, UAE, ‘Personal Extinction Prevention Book’, Land Rover
Media – Impact BBDO Beirut, Lebanon, ‘A Heritage Worth Reviving’, ETS. Khalil Fattal & Fils
PR Grand Prix – Impact BBDO Beirut, Lebanon, ‘A Heritage Worth Reviving’, ETS. Khalil Fattal & Fils
Print Grand Prix – Leo Burnett Dubai, UAE, ‘Break-Free Print Campaign – Alien 3’, ‘Break-Free Print Campaign – Matrix’, ‘Break-Free Print Campaign – Scary Movie 4’, Fox International Channels
Promo & Activation Grand Prix – JWT Cairo, Egypt, ‘Vodafone Fakka’, Vodafone Egypt
No Grands Prix were given to Direct, Film, Integrated, Interactive, Mobile, Outdoor, Print & Poster Craft and Radio categories.
The awards night, which took place on March 13, 2013 at Madinat Jumeirah, Dubai, saw special awards given to deserving agencies and persons.
The most-covered Network of the Year was presented to Leo Burnett, Y&R Dubai took Agency of the Year, the new Independent Agency of the Year was awarded to Interesting Times, Berut and Media Agency of the Year went to Starcom MediaVest Group, Dubai. The Lynx Palm Award, given to most awarded production company, went to Lighthouse Films, Cairo.
The Dubai Lynx Advertising Person 2013 went to Roy Haddad, WPP director for MENA while Batelco, Bahrain’s leading integrated communications provider, were honored as Advertiser of the Year. Batelco consumer unit general manager Muna Al Hashimi was on hand to receive the Award.
The Young Lynx Competition was dominated by the team from Mindshare Dubai, composed of Yara Maroun, Melhem Najem and Ana AlHakim (JWT). The team from Drive Dentsu came in second place and TBWA/RAAD UAE came third.
Special mentions went to FP7/DXB, Y&R Dubai and DDB Dubai. And the Dubai Lynx Masar Student Creative Award was given Hala Makhlouf, besting 117 others.
The complete list of winners can be viewed here.
Photo: Y&R Dubai wins Agency of the Year award at the Dubai Lynx Awards 2013 held in Madinat Jumeirah, Dubai on March 13, 2013. photo from Dubai Lynx.
