campaign
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adoboPicks

adoboPicks January 2026: In the age of AI, creativity reminds us what it means to be human
The first month of the year often sets the tone for the creativity that will shape the months ahead. This…
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Campaign Spotlight

McCann Worldgroup Thailand partners with TCP Group to debut Ready Sparkling energy drink
BANGKOK, THAILAND — Creative agency McCann Worldgroup Thailand has partnered with the TCP Group, renowned for its pioneering and market-leading…
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Campaign Spotlight

Spykar and Brandmover India’s youth-centric campaign sparks civic engagement ahead of general elections
NEW DELHI, INDIA — Denim and casual wear brand Spykar has launched an integrated campaign to inspire and mobilize the…
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Campaign Spotlight

Vitasoy and BBDO Greater China ignite the caring and communal spirit for a new era
HONG KONG — Beverage company Vitasoy has launched a new campaign to ignite an emotional connection with consumers while reinforcing…
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Awards News

Awards: Hakuhodo Group wins 1 Gold, 1 Silver at PR Awards Asia 2021
TOKYO, JAPAN — Hakuhodo Inc., Japan’s second largest advertising company, is pleased to announce that Hakuhodo Group companies Pilot Group…
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Insight

Brand & Business: WFA launches global industry census in partnership with Campaign, Kantar and agencies associations EACA and VoxComm
BRUSSELS, BELGIUM — WFA is launching the world’s first-ever global census of the marketing and advertising industry, designed to provide…
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Campaign Spotlight

Campaign Spotlight: KFC’s ‘KFC YOU SOON’ playlist serenades customers as dine-in reopens
KFC fans can now enjoy the KFC restaurant experience once again, as the brand has reopened its doors for Dine-In…
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Campaign Spotlight

Campaign Spotlight: The Gender Pay Gap Is Nuts, and it’s Time to Demand More with NUT-rition’s New Campaign
PITTSBURGH & CHICAGO – NUT-rition is a brand that believes women should demand more…more from their snacks and more from…
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Campaign Spotlight

Campaign Spotlight: Feast (and Squint) Your Eyes at TBWA/San Juan’s Mcdonald’s Campaign that Needs No Explanation
A brand spends millions of money into researching the perfect branding for their products, one that immediately identifies it as…
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Campaign Spotlight

Campaign Spotlight: Stella Artois Changes its Name for the First Time in 600 Years to Honor its First Female CEO in 1726
SÃO PAULO, BRAZIL – The Stella Artois beer is changing its name in March in an effort to highlight the…
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Campaign Spotlight

Campaign Spotlight: Bring Back the Memories as Intermarché Celebrates its 50th Anniversary with a Heartwarming Campaign by Romance
To celebrate its 50th anniversary, Intermarché is back with a new opus from the saga “we are Producers and Retailers…
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Campaign Spotlight

Campaign Spotlight: Progress is Definitely for Everyone, No Matter the Background, with New Brand Film for RHB Bank, by FCB Kuala Lumpur
Kuala Lumpur – Encouraging people to pursue progress on their own terms is the call for action in RHB Group’s new…
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