Cannes Lions International Festival of Creativity
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adobo Exclusive
Beyond borders: Wolf BKK ECD Pathida Akkarajindanon on championing Asian creativity at Cannes and beyond
CANNES, FRANCE – Wolf BKK Executive Creative Director Pathida Akkarajindanon has spent over a decade in the creative industry, working…
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Insight & Intelligence
Manila-based CAD Studios steps into the ‘world of creativity’ at Cannes Lions 2025
CANNES, FRANCE – At the 2025 Cannes Lions International Festival of Creativity, creativity and ingenuity took center stage. As the…
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Featured
Cannes Lions jury insight: Valerie Madon talks film, culture, and client courage
“If It Doesn’t Entertain, It Doesn’t Win” CANNES, FRANCE – At the Cannes Lions International Festival of Creativity 2025, Valerie…
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adobo Exclusive
Philippines blazes through 2025 Cannes Lions with grit, grace, and two Bronze Lions for GIGIL
CANNES, FRANCE – Ten thousand miles away from The Philippines, there was no shortage of sun or heat in the…
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Featured
Beyond the brief: Lola Young joins Havas at Cannes Lions to redefine creativity with neurodiversity
CANNES, FRANCE – At the Palais’ Lumière Theatre, the 2025 Cannes Lions International Festival of Creativity turned its spotlight on…
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Campaign Spotlight
From sadness to 3 Lions: Grey Thailand Chief Creative Officer Sompat Trisadikun unpacks the victorious ‘Sad Kama-Chan’
CANNES, FRANCE – Grey – renowned globally as a collective of creative entrepreneurs driven by one mantra, Famously Effective –…
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Press Release
Gigil clinches two Bronze Lions for Philippines, ‘Vaseline Verified’ scores its third Grand Prix, and KFC Thailand wins Gold at Cannes Lions 2025 Day 5
CANNES, FRANCE – On the fifth day of the 2025 Cannes Lions International Festival of Creativity, Ogilvy Singapore‘s “Vaseline Verified”…
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Press Release
Grey Thailand strikes Gold with ‘Sad Kama-Chan’ in Creative Commerce, as India keeps the Lions roaring on Day 4 of Cannes Lions 2025
CANNES, FRANCE – On the fourth day of the 2025 Cannes Lions International Festival of Creativity, Grey Thailand wins a…
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adobo SheCreative
Serviceplan Korea’s Julie Kang on the art of crafting a winning Cannes Lions entry
CANNES, FRANCE – What makes an idea go from good to unforgettable? What transforms a campaign into a Cannes Lion…
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Awards News
Ogilvy Singapore scoops up second Grand Prix for ‘Vaseline Verified’ in Social & Creator; FCB India scores PR Grand Prix for ‘Lucky Yatra’ in Day 3 of Cannes Lions 2025 awards
CANNES, FRANCE – On the third day of the 2025 Cannes Lions International Festival of Creativity, Ogilvy Singapore picks up…
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Campaign Spotlight
KitKat’s ‘Phone Break’ by VML Czechia wins Grand Prix at 2025 Cannes Lions with clever twist on screen time culture
CANNES, FRANCE – When J. Walter Thompson copywriter Donald Gilles conceptualized the “Have a Break, Have a KitKat” tagline for…
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Featured
Cannes Lions 2025: Tor Myhren unpacks Apple’s creativity, humanity, and why craft still wins
CANNES, FRANCE – Tor Myhren, Apple’s Vice President of Marketing Communications, stepped onto the Lumière stage to open the Cannes…
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Press Release
Innocean Seoul nets Entertainment Grand Prix for ‘Night Fishing’: Asian agencies thrives at Cannes Lions 2025 Day 2 awards
CANNES, FRANCE – Innocean Seoul wins the Entertainment Grand Prix at Cannes Lions 2025 with Night Fishing. This follows its…
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