Dentsu
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adobo Exclusive
I&CO Founding Partner and Adfest Jury President Rei Inamoto on the advertising shift toward brand POV
PATTAYA, THAILAND — On Day 1 of ADFEST 2024, adobo Magazine caught up with Rei Inamoto, Founding Partner of I&CO…
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Awards News
Dentsu named Network of the Year and Asia-Pacific Agency of the Year at Spikes Asia 2024
MANILA, PHILIPPINES — Dentsu was awarded Network of the Year for the most creative network (group of companies) at Spikes…
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Campaign Spotlight
Hong Kong’s Garden bakery teams up with dentsu Hong Kong for rebranding initiative
HONG KONG — Garden, the cherished Hong Kong bakery with a rich heritage spanning over 90 years, and creative agency…
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People
Dentsu Indonesia welcomes Elvira Jakub as new CEO to drive market evolution
JAKARTA, INDONESIA — Creative network Dentsu has appointed Elvira Jakub as CEO of Dentsu Indonesia. Effective immediately, Elvira reports to…
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People
Dentsu appoints Narayan Devanathan as President and Chief Strategy Officer for South Asia
SINGAPORE — Dentsu has announced the appointment of Narayan Devanathan as President and Chief Strategy Officer for South Asia. He will report to Harsha Razdan, CEO of dentsu for South Asia. Narayan returned…
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Insight & Intelligence
Merkle continues Customer Experience Imperatives series with first 2024 installment on the ‘experience economy’
MANILA, PHILIPPINES — Merkle, dentsu’s leading technology-enabled, data-driven customer experience management (CXM) company, has unveiled the first installment of its 2024 Customer…
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Campaign Spotlight
Aditya Birla Finance and Dentsu Creative India unveil empowering campaign starring cricket star KL Rahul
MUMBAI, INDIA — Non-banking financial services company Aditya Birla Finance (ABFL) and creative agency Dentsu Creative India have launched a new integrated campaign titled “Ab Kahani Badlegi,” featuring cricket star KL Rahul as the…
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Insight & Intelligence
Dentsu India forecasts a robust growth trajectory for the Indian advertising industry
NEW DELHI, INDIA — Creative agency Dentsu India has unveiled the highly anticipated “Dentsu Digital Report 2024,” an insightful exploration…
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New Business
Dentsu Creative India strengthens partnership with TTK Healthcare for Skore, Eva and MsChief
Arjun Siva MUMBAI, INDIA — Dentsu Creative India has announced the expansion of its mandate with TTK Healthcare, a prominent…
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Insight & Intelligence
Dentsu releases latest ‘Attention Economy’ report with insights from various gaming formats: Twitch, Anzu and Activision Blizzard
NEW YORK, USA — Dentsu announced a new research in partnership with Lumen Research which measured attention across live streaming…
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People
Dentsu Creative appoints Nikhil Kumar as Managing Partner for the West region
MUMBAI, INDIA — Dentsu Creative, the creative agency network of dentsu India, has announced the appointment of Nikhil Kumar as Managing Partner (West). Indrajeet Mookherjee, President of Dentsu Creative As per the mandate, Nikhil will be…
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Campaign Spotlight
Ministry of Communications and Information taps Dentsu Creative Singapore to build its shared future in new ad
SINGAPORE — Dentsu Creative Singapore has partnered with the Ministry of Communications and Information (MCI) to develop an integrated marketing…
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Campaign Spotlight
Dentsu Creative Manila puts the all-new Honda CR-V center stage with a 3D LED display
MANILA, PHILIPPINES — Honda Car Philippines unveiled the all-new 2024 Honda CR-V in breakthrough fashion with a high-tech 3D LED…
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