gaming
-
Insight
Dentsu India and IWMBuzz Media present a picture of India’s gaming ecosystem with new report
MUMBAI, INDIA — Dentsu India, in collaboration with IWMBuzz Media, has unveiled the “India Gaming Report,” a comprehensive analysis of…
Read More » -
Brand & Business
Ampverse Group launches next-gen marketing agency Ampverse Pulse
MANILA, PHILIPPINES – The Ampverse Group, a leader in the gaming and entertainment ecosystem, announces the launch of Ampverse Pulse, its…
Read More » -
Campaign Spotlight
Vivo and Africa Creative project highlights dangers of online gaming for children
SAO PAULO, BRAZIL — As children and young people are increasingly immersed in interactive worlds, especially in the online gaming…
Read More » -
Insight
Gamer study sets the record straight on what Gen Z thinks of advertising, brands and influencers
NEW JERSEY, USA — The “ZBD Gen Z Gamer Study,” based on a survey of over 2,000 Gen Z gamers in…
Read More » -
Entertainment
Joey and Rey Tiempo launch Keri Kita podcast to bridge gap between gamer parents and non-gamer parenthood
MANILA, PHILIPPINES — Hardcore gamer parents and creative professionals Joey and Rey Tiempo grew up playing video games. Naturally, they…
Read More » -
Campaign Spotlight
Over 19,000 gamers worldwide call for vegetable equality in Knorr’s ModTheVeg movement
MANILA, PHILIPPINES — Knorr‘s #ModTheVeg Movement has taken the gaming world by storm, aiming to level up veggies in video…
Read More » -
adobo Exclusive
Gaming, Music, and Entertainment Jury President Joey David-Tiempo on setting excellence in inaugural Gaming Spikes
SINGAPORE — This year’s Spikes Asia Festival of Creativity introduces Gaming as one of its categories and at its helm is…
Read More » -
Brand & Business
Stagwell adds Philippines-based gaming and brand experience agency Octopus&Whale to a global affiliate program
MANILA, PHILIPPINES — Stagwell, the challenger network built to transform marketing, has added Octopus&Whale, a Philippines-based game and experience design…
Read More » -
Campaign Spotlight
Saatchi & Saatchi brings Oreo and Pac-man to the top of their game
DÜSSELDORF, GERMANY — In a campaign set to excite consumers just like the legendary arcades did in the ’80s and…
Read More » -
Insight
Mobile gaming stats are set to spike during the holidays amidst family stress, says Livewire’s latest report
LONDON, UK — Gaming on the go will be the most popular form of gaming this Christmas, according to new…
Read More » -
Esports
Meet the women in esports making waves in the male-dominated industry
MANILA PHILIPPINES – In fields as varied as economics, politics, education, and the arts, many accomplished Filipino women have blazed…
Read More » -
Insight
TotallyAwesome reveals that gaming improves mental health of Gen Zs, Gen Alpha in APAC
SINGAPORE — TotallyAwesome, APAC’s leading youth-first marketing and media platform for Gen Z, Gen Alpha, and families, released its annual…
Read More » -
Brand & Business
Havas Play’s worldwide launch combines the network’s expertise in music, sports, gaming, and fandom
PARIS, FRANCE – Today, Havas unveils Havas Play, a new global network that will earn consumers’ attention and create enduring…
Read More »