gaming
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Philippine News
Esports: Gamer Girl Power! Liga Adarna is WWF-PH’s newest ‘Now Loading: Gamers for Nature’ partner
MANILA, PHILIPPINES – All-female gaming league Liga Adarna is set to launch a series of online playthroughs for a cause…
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Global News
Brand & Business: AdColony and Anzu.io join forces to bring blended in-game ads to ultra-engaged APAC region
SINGAPORE – AdColony, the in-app advertising marketplace for brands, with a focus on gaming, has signed an exclusive partnership with…
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Global News
Brand & Business: WPP and Anzu.io partner to bring new in-game advertising standards to global brands
LONDON, UK – WPP and Anzu, an adtech startup specializing in integrating advertising into video games, today announced a partnership aimed…
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Campaign Spotlight
Campaign Spotlight: Sid Lee Takes New Ubisoft Riders Republic Game on a Thrill Ride
PARIS, FRANCE – Ubisoft announced the launch of their new game Riders Republic™, a massively social outdoor sports playground where…
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Philippine News
Insight: Decoding Filipino gamers on Twitter, the Philippines ranks 10th in gaming tweets globally this year so far
MANILA, PHILIPPINES – With people confined in their homes, gaming is one of the easy ways to get a daily…
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Digital News
eSports: StarCraft II rolls out 10th anniversary patch with exciting extras
MANILA, PHILIPPINES — To commemorate their 10th anniversary, StarCraft II rolls out some player-requested features to StarCraft II in a 10th Anniversary…
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Featured
Insight: “The Gamer Is Dead. Long Live Mobile Gaming,” the case for mobile gaming by AdColony VP Tom Simpson
SINGAPORE — Tom Simpson, VP Brand & Exchange, APAC at AdColony makes the case for mobile gaming being an ideal channel.…
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Campaign Spotlight
Campaign Spotlight: Final Frontier, Sehsucht and Hans-Christop Schultheiss Band Together to Launch Epic Esports Film for OPPO
SHANGHAI, CHINA – Animation production house Final Frontier produced a fantasy epic for telecommunications company OPPO to promote its new…
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Events
Events: PH Mobile Legends Team ONIC Philippines Wins Championship at International COVID-19 Charity Tournament
MYANMAY – Local eSports team ONIC Philippines bagged first place at the Mytel Myanmar COVID-19 Charity Tournament, an international Mobile…
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Digital News
Intelligence: OMD China Launches “Rhythm: Gamers” Report and Unveils Insights on the World’s Largest Gaming Market
SHANGHAI – OMD China has launched the fourth edition of its ongoing research series, Rhythm, with the latest report entitled…
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Global News
Gaming: Mobile Legends Bang Bang and Facebook Gaming Launch ‘Crazy Legends’ Community Event Featuring 10 Popular Pinoy MLBB Streamers
Online gamers are in for another treat as Mobile Legends Bang Bang (MLBB) x Facebook Gaming organizes a new community event called Crazy Legends!…
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Global News
GAMING: Biborg’s “The Choice is Yours” Digital Campaign for Resident Evil 2 Features Multiple-Choice TrueView Ad That Lets Users Choose Their Own Adventure
London, January 25, 2019 – Following a pitch process, Capcom EMEA and UK has chosen digital agency Biborg to design…
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Videos
adoboLive: Raiford Cockfield, Director of Asia-Pacific, Twitch
E-sports is not as big as what others think it is. But basing it on how it sold out the…
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