Grey
- Campaign Spotlight
Grey Malaysia creates super slow-motion campaign to launch Coway BEREX
KUALA LUMPUR, MALAYSIA — As one of the leaning brands for water and air purifiers, Coway has been diversifying its…
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WPP goes all in for the Paris 2024 Olympic and Paralympic Games
PARIS, FRANCE — As the world’s largest global stage for sports gears up, brands are pulling out all the stops…
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Grey Hong Kong and Lee Kum Kee launch first-ever convenience pop-up store in the country
HONG KONG — How does a brand synonymous with having produced convenient cooking ingredients for over 136 years demonstrate Lee Kum…
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Grey Dubai uses AI to convert pain relief expressions into state of art visuals for Panadol
DUBAI, UAE — Panadol‘s latest campaign takes a different approach from the norm of pharmaceutical campaigns. Stepping away from a…
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McCann Worldgroup CCO Javier Campopiano to head NYF 2024 Advertising Awards as Executive Jury President
NEW YORK, USA — New York Festivals Advertising Awards® proudly announces Javier Campopiano, Global Chief Creative Officer of McCann Worldgroup and McCann, as the industry trailblazer leading the 2024 Executive Jury panel. Poised to make…
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Grey Malaysia utilizes AI to visualize nationwide dream study for Coway
KUALA LUMPUR, MALAYSIA — Water, air, and home wellness specialist Coway and creative agency Grey Malaysia have once again joined…
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Grey Tokyo promotes Masa Okazaki to Chief Operating Officer
TOKYO, JAPAN — Grey has announced the promotion of Masa Okazaki to Chief Operating Officer of Grey Tokyo, effective immediately.…
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Grey London makes the most out of getting your hand stuck in a Pringles can
LONDON, UK — Pringles, an American brand of stackable potato-based chips, has launched a pan-European campaign that brings the theme of its hugely successful…
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Coca-Cola holds Special Olympics in Berlin, launches ‘Your Support is Real Magic’ campaign with Grey
LONDON, UK – Grey launches the “Your Support is Real Magic” campaign for Coca-Cola to spark attention and generate support for…
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Giga! and Grey Group Singapore embrace generosity in 4th anniversary campaign
SINGAPORE — Celebrating its fourth year, digital mobile service provided giga! has announced its highly anticipated 4th-anniversary campaign, “Feeling Good.”…
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Grey Dubai and Al-Futtaim IKEA assemble more than just furniture this Ramadan
DUBAI, UAE — Swedish home furnishing retailer Al-Futtaim IKEA, in partnership with its creative and strategic agency partner, GREY Dubai,…
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Abloy pays tribute to the Hollywood heist film genre, showcases coined term ‘keyvolution’
HELSINKI, FINLAND – Finland-based locking and access management brand ABLOY has launched a brand film campaign to highlight the digitalization…
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Here are the winning agencies and campaigns in the WARC Awards for Asian Strategy 2022
LONDON, UK — Campaigns for global brands including Cadbury, Honda, Pantene and McDonald’s, and local brands such as PX Mart…
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