GroupM
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New Business
GroupM launches Finecast in the Philippines, a first-to-market targeting service for advertisers
MANILA, PHILIPPINES — GroupM, WPP’s media investment arm, announced the launch of Finecast in the Philippines today, a first-to-market addressable TV…
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New Business
DDB and GroupM lead Philippine creative and media agencies in R3 Worldwide August rankings
MANILA, PHILIPPINES — R3 Worldwide has released the top agencies in the Philippines for August 2022. Creative agencies DDB ranked…
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Press Release
Benjamin Wei joins EssenceMediacom as China CEO ahead of January 2023 launch
SHANGHAI, CHINA — EssenceMediacom, GroupM’s newest media agency that combines Essence and MediaCom, announced that it has appointed Benjamin Wei…
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Press Release
Segway-Ninebot partners with Essence China on integrated media mandate
BEIJING, CHINA — Essence, a global data and measurement-driven media agency that is part of WPP’s GroupM, has announced that…
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Global News
Essence wins integrated media mandate for Rebel Foods in India
MUMBAI, INDIA — Essence, a global data and measurement-driven media agency that is part of WPP’s GroupM, has announced its…
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Philippine News
Brand & Business: Moving Walls partners with GroupM to deliver DOOH across Philippines
MANILA, PHILIPPINES — Moving Walls, a global outdoor advertising technology provider, is partnering with GroupM, the world’s largest media investment…
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Press Release
New Business: Myer cements 12-year partnership with Essence in Australia
DOCKLANDS, AUSTRALIA — Myer, Australia’s iconic department store chain has reappointed Essence, a global data and measurement-driven media agency that…
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Campaign Spotlight
Campaign Spotlight: Thin Diapers: INCA and Huggies inspire Vietnamese moms to consider new characteristics of diapers
HANOI, VIETNAM — Launching its latest Huggies diaper product in Vietnam, Kimberly-Clark has partnered with INCA, GroupM’s brand-safe influencer and…
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People
People: Ogilvy China appoints Rachel Yan as Head of Media in Beijing, offering integrated content and performance media solutions to clients
SHANGHAI, CHINA — Ogilvy China today announced that Rachel Yan has been appointed Head of Media for Ogilvy Beijing. Given…
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Press Release
Brand & Business: Moving Walls partners GroupM to deliver accountable outdoor advertising
JAKARTA, INDONESIA — GroupM, the world’s largest media investment company, and global outdoor advertising technology provider Moving Walls have entered…
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Press Release
Brand & Business: GroupM and Moving Walls deliver performance-driven and verifiable digital out-of-home advertising across Malaysia
KUALA LUMPUR, MALAYSIA — GroupM, the world’s largest media investment company and global outdoor advertising technology provider Moving Walls announced…
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APAC News
Brand & Business: Magnite selected by GroupM to power GroupM Premium Marketplace in North America
SYDNEY, AUSTRALIA — Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform, has been chosen to power the GroupM…
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People
People: Essence appoints Jennifer Zhu as Vice President of Investment in China
SHANGHAI, CHINA — Essence, a global data and measurement-driven media agency that is part of GroupM, today announced the appointment…
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