IKEA
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adoboPicks
The world’s first carbon-negative ad, a horror-like reminder, and a special Filipino Christmas shine in this week’s top ad stories
MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. May it be raising…
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Brand & Business
IKEA rolls out anniversary raffle promo with Arthaland, giving Family members a chance to win a sustainable condo
MANILA, PHILIPPINES — To celebrate two years of IKEA Pasay City, IKEA is giving away a fully furnished sustainable home…
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New Business
The Secret Little Agency wins creative mandate for Ikea Singapore
SINGAPORE — Following a highly competitive closed-door pitch, IKEA Singapore has appointed independent creative agency The Secret Little Agency as…
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Brand & Business
Ikea invites Filipinos to make space for magic this Christmas
MANILA, PHILIPPINES — For Filipinos, the Christmas season starts early and is tied to early preparation for homecomings, reunions, and…
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Press Release
Watch IKEA shatter the home perfection myth
OSLO, NORWAY — For decades, furniture company IKEA has shown how beautiful homes can be. In its newest campaign, however, it boldly…
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Awards News
IKEA Philippines wins bronze at Asia Pacific Tambuli Awards for video on inclusivity
MANILA, PHILIPPINES — Furniture retail company IKEA Philippines was recently honored with a bronze award at the Asia Pacific Tambuli…
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Campaign Spotlight
Grey Dubai and Al-Futtaim IKEA assemble more than just furniture this Ramadan
DUBAI, UAE — Swedish home furnishing retailer Al-Futtaim IKEA, in partnership with its creative and strategic agency partner, GREY Dubai,…
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Campaign Spotlight
Stinking problems, living the dream, and everyone’s kwentong Jollibee take centerstage at this week’s favorite campaigns
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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Campaign Spotlight
IKEA and Bacon affirm that the process is as important as the goal in new spot
STOCKHOLM, SWEDEN — Most dreams start at home, and furniture retail company IKEA encourages this with a new campaign produced…
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Brand & Business
IKEA and Mober bring first-ever electric trucks to the Philippines
MANILA, PHILIPPINES — Furniture retail company IKEA Philippines has continued its commitment towards being more people and planet positive by…
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Brand & Business
Annie Leibovitz turns her lens to the lives lived by people at home as IKEA’s Artist in Residence
LEIDEN, NETHERLANDS — Ingka Group, the largest IKEA franchisee, released its ninth annual IKEA Life at Home Report in January.…
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Insight
IKEA study reveals financial woes outrank fears around the impact of climate change
DELFT, NETHERLANDS — According to the annual “Life at Home Report” released by furniture retail company IKEA, the state of the…
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Press Release
Introducing the BallerCard by IKEA Family, the world’s most exclusive reward card
MELBOURNE, AUSTRALIA — 80 times more exclusive than the AMEX Black Card; 591 times rarer than an original Picasso; and…
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