India
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Press Release
Wondrlab acquires BigStep Technologies to amplify AI-Powered Innovations
MUMBAI, INDIA — Wondrlab, India’s platform-first martech network, has marked a strategic leap forward with the acquisition of BigStep Technologies,…
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Campaign Spotlight
NPCI and Times of India partner up with tgthr. to bring back India’s iconic ‘Common Man’ to address digital security
MUMBAI, INDIA — UPI has become the most common method of payment in India, making transactions easy, safe and real time.…
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Campaign Spotlight
Festive queues get a refreshing twist with Coca-Cola and Ogilvy’s ‘Happy to queue’
MUMBAI, INDIA — This Ganesh Chaturthi, Coca-Cola and WPP Open X led by Ogilvy have brought a fresh twist to the…
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People
Narayan Devanathan leads Dentsu BX expansion in India as President and Chief Strategy Officer for dentsu South Asia
MUMBAI, INDIA — Continuing its rapid evolution as a Marketing X Technology X Consulting company, dentsu has announced the launch of…
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Campaign Spotlight
Help illuminate the lives of Indian artisans with The Body Shop this festive season
MUMBAI, INDIA — For nearly five decades, The Body Shop has been synonymous with ethical gifting. Its gifts aren’t just…
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New Business
Talented.Agency launches creator-operated social and culture creative shop, The New Thing
BANGALORE, INDIA — Gautam Reghunath & PG Aditiya’s indie agency, Talented, announced the launch of a new specialized social &…
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Campaign Spotlight
PVR Inox dares movie-goers to watch Insidious in the cinema alone with terrifying challenge
GURUGRAM, INDIA — Advertising and branded content uses many emotions to engage consumers. Fear is one of them. Brands have used…
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People
Samera Khan joins Scarecrow M&C Saatchi as Innovation Consultant
MUMBAI, INDIA — Since its inception, when the world zigged, creative agency Scarecrow M&C Saatchi has been known to zag. In a time when…
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Brand & Business
BBH India wins HDFC ERGO General Insurance’s creative mandate
MUMBAI, INDIA — Private sector general insurance company HDFC ERGO General Insurance has appointed creative agency BBH India as its…
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Campaign Spotlight
Tata 1mg Labs collaborates with dentsu X to showcase quality assurance processes in Trust What You See
MUMBAI, INDIA — Tata 1mg Labs, a leading diagnostics chain of pathology labs, in association with dentsu X India, has launched…
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Campaign Spotlight
Tata Tiscon urges home builders to choose the best materials for their homes with Wunderman Thompson
INDIA — While building a home is a dream for many Indians, the home-building category is a very low-involvement one. People…
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People
Sandeep Lodha joins Condé Nast as Managing Director
NEW YORK, USA — Global media company Condé Nast has announced the appointment of Sandeep Lodha as the new Managing…
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Campaign Spotlight
Seagram’s Royal Stag launches bold and vibrant ‘Live it Large’ campaign for today’s generation
MUMBAI, INDIA – Seagram’s Royal Stag has always exemplified the spirit of dreaming, achieving, and living it large. This year marks…
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