India
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Campaign Spotlight
Campaign Spotlight: Sanlaap X Wunderman Thomspon shows how intervention can help rescue human trafficking victims
KOLKATA, INDIA — Studies show that human traffickers operate through sophisticated supply chains. Victims find themselves caught in a horrific…
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Sustainability
Sustainability: This World Environment Day, The Switch Fix talks about climate crisis with ‘Raise The Bar’ initiative
GURGAON, INDIA — The Switch Fix (TSF), a planet-conscious personal care brand, is bringing forth a local perspective on global…
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People
People: Dentsu appoints Saagar Sethi to lead Amplifi in India
MUMBAI, INDIA — Dentsu India announces the appointment of Saagar Sethi as the President of its supply-side management platform, Amplifi.…
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Campaign Spotlight
Campaign Spotlight: Silvin talks about the All-in-One Super1Pack in a humorous film by DDB Mudra
MUMBAI, INDIA — Silvin, a leading PVC & CPVC additive brand, has joined hands with DDB Mudra to launch a…
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Campaign Spotlight
Campaign Spotlight: Tata Salt launches new campaign in Uttar Pradesh “Har Narangi Pack Tata Namak Nahi Hota”
UTTAR PRADESH, INDIA — Tata Salt, one of the pioneering forces of salt iodisation movement in India, launched its latest…
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Insight
Insight: India has the highest search engine market share of Google at 94%
MUMBAI, INDIA — According to tradingplatforms.com, the tech giant holds a market share of 94.19 percent in India. Again, it…
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Campaign Spotlight
Campaign Spotlight: Dentsu Impact captures the boundless spirit of motherhood in new film for Hindustan Times
GURUGRAM, INDIA — Dentsu Impact, a dentsuMB Company and the creative agency from dentsu India, in partnership with Hindustan Times,…
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Digital News
Digital: PHD Media harnesses the power of Pixis’ AI infrastructure to optimize lead generation for Škoda Auto India
MUMBAI, INDIA — With social commerce evolving to play a bigger role in the consumer journey than ever before, leveraging…
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Campaign Spotlight
Campaign Spotlight: Wunderman Thompson Bengaluru partners Kingfisher for their ‘Spread the Cheer’ series this IPL season
MUMBAI, INDIA — This year, Kingfisher wanted to truly capture the mood and attention of the nation once more, by…
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Campaign Spotlight
Campaign Spotlight: FCB India and Kinnect launch the return of Project Streedhan with a take on Anemia awareness in expecting mothers
MUMBAI, INDIA — In 2019, during the festival of Dhanteras, FCB Ulka and Kinnect launched Project Streedhan for DSM India,…
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Awards News
Brand & Business: TiEcon 2022 felicitated MISSCALLPAY with ‘TiE50 2022 winner’ at its premier global conference
MUMBAI, INDIA — MissCallPay, India’s first voice-based payment fintech startup running on UPI 123Pay, has added another accolade in its…
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Campaign Spotlight
Campaign Spotlight: Zepto hits a six at the IPL with its new campaign created by L&K Saatchi & Saatchi
MUMBAI, INDIA — Zepto, the 10-minute grocery delivery app, launched its latest brand campaign at the IPL this year. In…
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Campaign Spotlight
Campaign Spotlight: Zee Bangla partners L&K Saatchi & Saatchi to undo a social knot facing Bengali mothers
MUMBAI, INDIA — Zee Bangla has always celebrated womanhood in its myriad shades, inspiring viewers to script their life in…
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