Leo Burnett
- Campaign Spotlight
Morrisons and Leo Burnett unveil brand platform, ‘Pay Less with More Card’ to boost loyalty scheme sign-ups
LONDON, UK — Supermarket chain Morrisons has celebrated and reinforced its commitment to its “More Card” loyalty scheme by launching a…
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Cathay and Publicis Groupe Hong Kong honor Paralympic legends with ‘Every move counts’
HONG KONG — International airline Cathay has paid tribute to Hong Kong’s Paralympians by making trailblazing historic moments visible again in…
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Leo Burnett Malaysia and Thailand secure Grand Prix trophies at MAD Stars 2024
BUSAN, SOUTH KOREA — Creative agency Leo Burnett Malaysia has won two coveted Grand Prix trophies at MAD STARS 2024 for “Heidden in…
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Loose change? Get rid of it with McDonald’s Indonesia & Leo Burnett Indonesia’s nail-biting campaign
JAKARTA, INDONESIA — Lurking monsters, code-breaking spies, dangling creatures — the latest campaign from McDonald’s Indonesia reimagines nail-biting movie scenes…
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Leo Burnett UK bolsters strategy team with new Planning Directors Ipeknaz Erel and Rebecca Priest
LONDON, UK — Creative agency Leo Burnett UK has strengthened its senior strategy team, led by Chief Strategy Officer (CSO)…
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Leo Burnett Thailand and Krungsri First Choice win Gold at Cannes Lions with ‘What The Fast!’
PARIS, FRANCE — Leo Burnett Thailand has won Gold in the Film Lions category for a series of micro-films called…
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Cathay’s anniversary film commemorates 25 years of Asia Miles
HONG KONG — As a premium travel lifestyle brand, Cathay is dedicated to elevating the life experiences of its members by…
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Thailand leads Asia’s Film Lions haul with 2 Golds and 5 Bronzes; SG and PH round up Asia’s tally to 9
CANNES, FRANCE — The Cannes Lions International Festival of Creativity has concluded this year’s event with the fifth awards night,…
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Leo Burnett UK celebrates young adults taking ownership of McDonald’s in their own way in ‘Make It Yours’
LONDON, UK — McDonald’s and Leo Burnett UK have collaborated with 16 to 24-year olds to create a campaign that celebrates…
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Premier Inn and Leo Burnett celebrate vibrant and unique guest experiences
LONDON, UK — Hospitality company Premier Inn and creative agency Leo Burnett UK have partnered on the latest installment of the former’s “Rest…
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Find out why bike-friendly fast food, gaming for all, and playful heritage caught our attention this week
MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. Whether raising awareness on…
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McDonald’s Philippines and Leo Burnett Manila enhances cycling experience across the Philippines
MANILA, PHILIPPINES — McDonald’s Philippines has launched “Ride the Arches,” a pedal-powered movement that turns McDonald’s restaurants into cycling refueling…
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Oreo and Leo Burnett Shanghai’s ‘Art of Play’ revives 5,000-year-old tradition of fun in China
SHANGHAI, CHINA — In a nation known for over-work, over-studying, and pressure to achieve, Oreo is bringing back China’s 5,000-year-old…
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