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Insight
In a race for attention, APAC B2B marketers turn to video and creators, says LinkedIn study
SINGAPORE – In an increasingly saturated media landscape, B2B marketers across the Asia-Pacific region are grappling with a universal dilemma:…
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Events
New LIONS B2B Summit in partnership with LinkedIn launches at Cannes Lions 2025
CANNES, FRANCE – The Cannes Lions International Festival of Creativity has announced the launch of an inaugural LIONS B2B Summit. Taking place on 17 June at this year’s Festival,…
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Campaign Spotlight
LinkedIn and VCCP’s Got Itchy Feet? campaign inspires Gen Z to step into their next big career move
LONDON, UNITED KINGDOM – If you’ve ever felt the urge to move on to bigger and better things, LinkedIn is…
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Insight
LinkedIn reveals insights on why the hiring process is now more difficult, and presents new tools to address them
SINGAPORE — New data from LinkedIn, the world’s largest professional network, finds that while the majority of people (65%) in…
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Brand & Business
Omnicom Media Group India becomes the first Indian agency to partner with LinkedIn for ‘Certified Marketing Insiders’ program
MUMBAI, INDIA — Continuing to champion progress with purpose, empowering talent, and driving standout results for clients, Omnicom Media Group…
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New Business
INVNT Group Singapore celebrates new business wins in 2024 with LinkedIn and Xero
SINGAPORE — Brand storytelling and experiential innovation agency INVNT GROUP Singapore is wrapping up 2024 with major new business wins…
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Insight
LinkedIn’s ‘Work Change Snapshot’ introduce AI tools for new job titles in the last 2 decades
SINGAPORE — Workplace transformation is accelerating at an unprecedented pace, with new data from LinkedIn’s inaugural “Work Change Snapshot” showing…
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adoboPicks
From hangover relief to Kung Fu ease, check out our top 5 campaigns from October
MANILA, PHILIPPINES — The advertising industry elevates creativity with works that get people talking. Whether raising awareness on social causes,…
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Campaign Spotlight
LinkedIn presents helpful tips to Gen Zs with ‘Know-How That Sticks’ campaign by VCCP London
LONDON, UK — LinkedIn launches an episode of its latest social-first campaign, “Know-How That Sticks,” in partnership with integrated agency VCCP London.…
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Brand & Business
Philippine Airlines honored as Best Employer for 2024 by LinkedIn Talent Awards
MANILA, PHILIPPINES — Philippine Airlines (PAL) was recognized as the Best Employer Brand 2024 at the recently concluded LinkedIn Talent Awards…
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Awards News
Combat LinkedIn FOMO during Cannes Lions with Cillian Kenny’s Ad (Award) Blocker
PARIS, FRANCE — An elite cross-section of the global advertising industry will soon be packing their sunscreen, sunglasses, and retro sneakers…
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Insight
B2B marketing leaders optimistic about the year ahead, strives for ‘collective confidence’ with buyer groups
SINGAPORE — After a challenging year of tighter budgets and heightened pressure to prove ROI, business-to-business (B2B) marketing leaders regionally…
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Insight
Marketers posed to move fast and earn trust through human-centric approach for the new year says LinkedIn
MANILA, PHILIPPINES — The year 2024 will be marked by rapid transformations and challenges. To help prepare marketers for this,…
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