MAD STARS 2025
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Featured
Artificial intelligence, natural stupidity: Niño Gupana’s call to embrace imperfection echoes at MAD STARS 2025
BUSAN, SOUTH KOREA – At this year’s MAD Stars Festival, amid the usual buzz around artificial intelligence (AI) and its…
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Awards News
Inside the MAD STARS 2025 jury room: Unpacking the best campaigns, trends, and what it takes for a work to go from ‘amazing’ to ‘groundbreaking’
BUSAN, SOUTH KOREA – At MAD STARS 2025 in Busan, held on August 27–29, conversations revolved around one force reshaping…
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adobo Exclusive
Inbrax Worldwide CCO Pancho Gonzales proves how brain rot and absurdity are effective brand connectors at MAD STARS 2025
BUSAN, SOUTH KOREA – At MAD STARS 2025 in Busan, the buzz was all about AI, until Inbrax Worldwide Chief…
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adobo Exclusive
The entertaining power of AI: Ricardo Adolfo on creativity, stories, and machines at MAD STARS 2025
BUSAN, SOUTH KOREA – On a warm Wednesday afternoon in late August 2025 in Busan, the energy inside the Mad…
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Events
Philippines, Thailand shine: MullenLowe Treyna, Wolf BKK take home MAD STARS 2025 Grand Prix of the Year
BUSAN, SOUTH KOREA – The winners of MAD STARS 2025 Awards were announced on August 29, at the Awards Show…
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Awards News
Philippines dominates Southeast Asia at MAD STARS 2025 with Grand Prix of the Year for MullenLowe Treyna, 2 Grand Prix for VML Manila: Full List Here
BUSAN, SOUTH KOREA – MAD STARS 2025 is back — and bolder than ever. Held from August 27 to 29…
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Featured
Inside MAD STARS 2025 Day 1: Navigating AI’s promise, limits, and human potential
BUSAN, SOUTH KOREA – Every year, the Republic of Korea, through the Ministry of Culture, Sports and Tourism and the…
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Press Release
MAD STARS conference lifts the lid on brainrot and unpredictability
BUSAN, SOUTH KOREA – While AI is a focus of interest at MAD STARS 2025, other technological dimensions of the…
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Awards News
MADSTARS 2025 uncovers secrets of harnessing advertising’s power cell, AI
BUSAN, SOUTH KOREA – The MAD STARS 2025 conference begins with a topic of greatest importance to the industry’s future:…
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Awards News
MAD STARS 2025 reveals final jury to judge outstanding creative work from around the world
BUSAN, SOUTH KOREA – MAD STARS, the global festival celebrating marketing, advertising, and digital content, has officially announced the Final Jury…
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Awards News
Final call: Last chance to be a MAD STARS star ends on June 16
BUSAN, SOUTH KOREA – It’s your last chance to compete for fame at Asia’s only international festival of its kind…
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