marketing
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Featured
Building brands that feel: Niño Gupana talks about emotional architecture of brand experiences at DigiCon2025
MANILA, PHILIPPINES – As digital technologies continue to reshape the way brands connect with audiences, DigiCon 2025 returned with a…
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Events
Maude Labs unveils The Maude Method: Strategic blueprint sessions to help startups build with clarity
MANILA, PHILIPPINES – If you’re building something—whether it’s a business, a brand, or your own leadership—you’ve likely faced moments where…
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People
Havas India elevates Jaibeer Ahmad as Chief Transformation and Growth Officer
MUMBAI, INDIA — Havas India, part of Paris-headquartered advertising network Havas, has elevated Jaibeer Ahmad, formerly Managing Partner – North…
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People
Kode welcomes Sophia Melvin as Head of Marketing and PR
LONDON, UK — London-based production studio KODE has welcomed Sophia Melvin to its team as Head of Marketing and PR.…
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Brand & Business
R3’s Adbrands unveils comprehensive insights into global client-agency partnerships with over 3,000 brands
MANILA, PHILIPPINES — Adbrands, a platform that tracks creative and media account moves and management for the world’s leading brands…
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New Business
Aldo selects Dentsu Creative Indonesia to elevate marketing and promotions strategy
JAKARTA, INDONESIA — ALDO, the renowned global brand synonymous with fashion-forward footwear, handbags, and accessories, has appointed Dentsu Creative Indonesia,…
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Awards News
IKEA Philippines wins bronze at Asia Pacific Tambuli Awards for video on inclusivity
MANILA, PHILIPPINES — Furniture retail company IKEA Philippines was recently honored with a bronze award at the Asia Pacific Tambuli…
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Brand & Business
Unbox Creator Network expands Influencer Marketing Division for better access to the most in-demand A-listers
MANILA, PHILIPPINES – The future of influencer marketing in the Philippines is looking brighter as ever with more brands turning…
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Brand & Business
Vero introduces InFluent, a new influencer marketing stack for brands and creators
MANILA, PHILIPPINES — Southeast Asia-based PR and digital marketing agency Vero announced its latest influencer marketing stack InFluent — a combination…
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Brand & Business
Adobe bolsters offerings to reimagine end-to-end marketing workflows with Sensei GenAI
SINGAPORE — At Adobe Summit, the world’s largest Digital Experience Conference, Adobe announced generative AI innovations across Adobe Experience Cloud that will…
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Events
Big names in OPM to take the stage in ‘Fusion’ festival comeback
MANILA, PHILIPPINES — When the pandemic struck, on-ground events like concerts temporarily stopped. At present, however, concerts, festivals, or live…
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Insight
B2B marketers need to humanize their brands, says LinkedIn’s 2023 trends report
SYDNEY, AUSTRALIA – Despite an uncertain economic backdrop, challenging times also present opportunities for B2B brands. Marketers who double down…
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Insight
Vonage’s new study reveals technology gap prevents meaningful connections and risks loyalty among customers
SINGAPORE – Vonage, a global leader in cloud communications helping businesses accelerate digital transformation, has unveiled new research that shows businesses…
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