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Digital News
Integral Ad Science expands safety measurement tool to review content alongside ads and report on misinformation
SINGAPORE — Integral Ad Science, a leading global media measurement and optimization platform, announced the expansion of its Brand Safety…
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Events
Master human x AI synergy to drive business goals and cultivate future success at Adfest 2024
PATTAYA, THAILAND — Open the door to new possibilities by mastering the synergy of human intelligence and AI to create…
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Events
Meta’s Crafting for Commerce workshop explores strategies for compelling commerce at Adfest 2024
PATTAYA, THAILAND — Craft matters. Craft creates excitement around a brand’s product or service. Craft entices people into its story. Craft…
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Digital News
Annalect secures first access to Meta’s Advanced Analytics for future-proof measurement solutions
SINGAPORE — , the data and analytics division of Omnicom Media Group, has entered into a partnership with Meta that…
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Insight
Latest insights into the evolving landscape of Southeast Asian consumers unveiled
MANILA, PHILIPPINES — Southeast Asia consumer confidence is on track for a rebound as value-seekers embrace new “needs,” according to Meta,…
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adoboPicks
Diehard cricket and rugby fans are the heart of this month’s best World Cup ads
MANILA, PHILIPPINES — Sports has never just been about the game itself. Anyone who has screamed and cheered with fellow…
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adoboPicks
Community and togetherness takes center stage in this week’s ad roundup
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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Insight
WARC forecast Instagram’s global advertising revenue to reach $71bn in 2024
LONDON, UK — Instagram, impacted by the introduction of Apple’s App Tracking Transparency (ATT) policy in 2021 and a subsequent…
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Awards News
IMMAP’s Boomerang Awards present this year’s special categories along with industry leaders
MANILA, PHILIPPINES — After fourteen years of celebrating Digital marketing innovation, creativity, and impact, IMMAP’s show Boomerang has taken on a new and…
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People
Meta’s Juliana Constantino joins Pereira O’Dell as Executive Creative Director
CALIFORNIA, USA — Independent creative agency Pereira O’Dell has hired Juliana Constantino, former Global Creative Product Lead at Meta, as Executive Creative Director. Juliana spent over eight years at Meta, her first five…
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Events
Artwell Nwaila, Tom Goddard, and Fabio Seidl take the helm as Mad Stars 2023’s keynote speakers
BUSAN, SOUTH KOREA — MAD STARS, the international advertising festival which combines creativity with cutting-edge technology, has unveiled its stellar…
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Digital News
ReBid launches free AI assistant for scaling campaigns across multiple platforms
NEW YORK, USA — ReBid, an advertiser’s Customer data platform, has launched a new GPT-based AI assistant capable of analyzing…
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People
Liam Capati returns to Publicis Groupe as Publicis Media Philippines’ new Chief Media Officer
Liam Capati MAKATI, PHILIPPINES — Publicis Media Philippines announces the key senior appointment of Liam Capati as its new Chief…
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