PANA
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Philippine News
Theorycrafting the Agency of the Future
by Wacky Torres It was supposed to be a feisty affair with enough tea to spill and spare. But the…
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Philippine News
McDonald’s bags multiple wins at the 2018 PANAta Awards
MANILA – McDonald’s added yet another feather to its cap when it bagged multiple wins during the recently concluded 2018…
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Philippine News
A rare 3Peat: McDonald’s PH brings home 3-peat Grand PANAta and the first-ever Hall of Fame title at the 2017 PANAta Awards
MANILA – McDonald’s widely recognized marketing campaigns in 2016 scored several wins at recently concluded industry and advertising awarding events.…
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Philippine News
McDonald’s leads 3rd PANAta Award winners
MAKATI CITY – The 3rd PANAta Marketing Effectiveness Awards organized by the Philippine Association of National Advertisers (PANA) was held…
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Philippine News
PANA taps Kantar Media to monitor responsible advertising for children
MANILA – The Philippine Association of National Advertisers (PANA) has tapped television audience measurement provider Kantar Media as data source…
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Philippine News
More marketers invest in mobile marketing, report Mobext, PANA
MANILA – Mobile marketing has made further strides in the Philippines, with more marketers investing in the platform while marketer…
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Philippine News
Six winners at 1st PANAta Marketing Effectiveness awards
Six winners made history at the 1st PANAta Marketing Effectiveness Awards, which recognizes communications that hit targets, and register growths. The…
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Philippine News
Top food companies pledge responsible advertising to children
MANILA – Leading Philippine food companies have reinforced their commitment to responsible marketing of foods and beverages with the signing…
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