What does a regional CEO really do? Is he a jetsetting fireman? Is he a glamorous figure? Does he like what he does?
To find out, adobo magazine ambushed Grey Group’s Chairman & CEO – Asia Pacific, Nirvik Singh, shortly after the Eye on Asia press con in Makati City. This man, a wunderkind by all accounts, became an agency head at age 26 and was named by Media as Agency Head of the Year in the national category. In a little over two minutes, he talks about his job, his typical day and why the Philippine national dish intrigues him so.
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