R3
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Insight
R3 report highlights shifts in Southeast Asia’s influencer marketing
SINGAPORE — R3’s report “Authenticity and Transparency in SEA Influencer Marketing” addresses shifts in strategy across the influencer landscape in Southeast…
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Featured
Unlocking the social media marketing trends for 2024
Social media has proven to be an efficient platform for businesses to initiate digital marketing campaigns and build rapport with…
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Insight
Navigating the dynamics and continual evolution of AI
SINGAPORE — The potential benefits of artificial intelligence (AI) in marketing are vast, significantly enhancing efficiency and productivity. Serving as…
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Brand & Business
R3’s Adbrands unveils comprehensive insights into global client-agency partnerships with over 3,000 brands
MANILA, PHILIPPINES — Adbrands, a platform that tracks creative and media account moves and management for the world’s leading brands…
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Events
R3 and Adobo lead roundtable talk on AI and creativity with marketing minds from top Philippine companies
MANILA, PHILIPPINES — Marketing leaders from Cebu Pacific Air, Cosmetique Asia Corporation, FWD, Globe, GoTyme, and L’oreal sat down for…
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People
R3 hires digital advertising pioneer Joanna O’Connell to lead innovation
SINGAPORE — Independent global marketing consultancy R3 has appointed digital advertising analyst Joanna O’Connell as EVP, Innovation across its agency,…
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New Business
Publicis Groupe and Havas dominate lead R3’s 2022 New Business League
NEW YORK, USA — 2022 was the year of growth for French holding companies, with Publicis Groupe and Havas leading…
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Featured
How do we fix the gender gap in Southeast Asia’s ad industry? Anne Ridwan lays out the data
MANILA, PHILIPPINES — Last July 28, adobo Magazine held “Fearless Future — The New Culture of Work,” the first hybrid…
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Press Release
People: R3 expands leadership with four former clients, agency leader
SINGAPORE — R3, the independent global marketing consultancy, has expanded its senior leadership across the company’s US, EMEA, and APAC…
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Press Release
New Business: Marketing consultancy R3 acquires ad intelligence platform Adbrands
SINGAPORE — R3, a global independent marketing consultancy, announced today that it has acquired the advertising intelligence platform Adbrands.net (Adbrands).…
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People
People: R3’s APAC media practice grows with Priya Jean Alexander
SINGAPORE — R3 grows its media practice in Asia Pacific with the hire of Priya Jean Alexander, former Managing Director…
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Insight
Insight: Where is the marketing industry headed? Here are the highlights of R3’s Q4 2021 R3VIEW
MANILA, PHILIPPINES – Leading global independent consultancy R3 released its in-depth quarterly report on the marketing communications industry, covering the…
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Insight
Insight: 40% of advertising agencies in Southeast Asia never see specifications for diversity in client briefs
NEW YORK, USA – Despite greater levels of awareness around diversity and inclusion in media and marketing, 40% of advertising…
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