Thailand
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adobo Exclusive
ADFEST 2025: Un Wuthisak says he never found himself funny despite being one of Thai advertising’s biggest comedic genius
PATTAYA, THAILAND – Factory 01‘s Anarkaporn “Un” Wuthisak, known for his comedic genius in Thailand’s creative industry, joined BBDO Bangkok’s…
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Brand & Business
CJ WORX facilitating one of the largest sponsorship between HBO and Tourist Authority of Thailand
BANGKOK, THAILAND – CJ WORX, a leading creative agency, humbly announces its contribution to one of the most significant entertainment and…
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Travel
Thailand set to attract an estimated 4 million additional visitors a year following introduction of same-sex marriage act
BANGKOK, THAILAND – A new study from digital travel platform Agoda has revealed that Thailand’s landmark marriage equality legislation is…
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Insight
Journalists in Southeast Asia recognize the importance of AI, Vero survey finds
MANILA, PHILIPPINES — Artificial intelligence holds the potential to reshape journalism in Southeast Asia. A new Vero survey reveals that journalists recognize…
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Events
Pride Month kicks off in Thailand ahead of the marriage equality bill readings
BANGKOK, THAILAND — Rainbow flags filled the streets of Bangkok on Saturday at the start of Pride Month as Thailand…
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New Business
L’Oreal Thailand places McCann Worldgroup Thailand in charge of marketing and social media management
BANGKOK, THAILAND — Personal care brand L’Oreal Thailand has officially appointed McCann Worldgroup Thailand as its digital full-service agency, fully…
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Campaign Spotlight
Mercedes-Benz Thailand and TeamXThailand rally the ‘Benz’ effect in new campaign on Thais’ nickname trend
BANGKOK, THAILAND — Thai culture is renowned for its richness and depth, and nowhere is this more evident than in the…
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Campaign Spotlight
KFC Thailand makes history with 2.4 billion Baht giveaway to Colonel’s Heirs
BANGKOK, THAILAND — Thailand went amok this October when KFC celebrated the Colonel’s 9.9 Birthday with a first-of-its-kind “Billion Heirs”…
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Campaign Spotlight
Tradition and innovation collide with Heineken’s ‘Star Ice,’ created in partnership with Wunderman Thompson Thailand
BANGKOK, THAILAND — In a world where cultures converge with global brands, Heineken Laos and Wunderman Thompson Thailand proudly unveil…
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Campaign Spotlight
Thais are discovering ‘The Perfect Fried Chicken’ by McDonald’s and Leo Burnett Thailand
BANGKOK, THAILAND – Fried chicken was once a popular dish among Thais. However, the flavor appears to have lost its savor…
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Campaign Spotlight
First Choice imagines a future of AI-created humans with the help of PP Krit and Leo Burnett Thailand
BANGKOK, THAILAND – A new campaign from First Choice in Thailand imagines what humans may look like 10 years from now…
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Campaign Spotlight
Sabina and VMLY&R transform regular bras into breast cancer detecting simulators
BANGKOK, THAILAND — Global brand experience agency VMLY&R and Thai underwear brand Sabina have teamed up to fight breast cancer…
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Insight
Yell Advertising launces generative AI platform, AI-DEATE LAB
BANGKOK, THAILAND – Yell Advertising CEO Dissara Udomdej introduced AI-DEATE LAB to the public for the first time at the…
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