Thailand
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Campaign Spotlight
Tradition and innovation collide with Heineken’s ‘Star Ice,’ created in partnership with Wunderman Thompson Thailand
BANGKOK, THAILAND — In a world where cultures converge with global brands, Heineken Laos and Wunderman Thompson Thailand proudly unveil…
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Campaign Spotlight
Thais are discovering ‘The Perfect Fried Chicken’ by McDonald’s and Leo Burnett Thailand
BANGKOK, THAILAND – Fried chicken was once a popular dish among Thais. However, the flavor appears to have lost its savor…
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Campaign Spotlight
First Choice imagines a future of AI-created humans with the help of PP Krit and Leo Burnett Thailand
BANGKOK, THAILAND – A new campaign from First Choice in Thailand imagines what humans may look like 10 years from now…
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Insight
Yell Advertising launces generative AI platform, AI-DEATE LAB
BANGKOK, THAILAND – Yell Advertising CEO Dissara Udomdej introduced AI-DEATE LAB to the public for the first time at the…
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Campaign Spotlight
During the holidays, KFC Thailand gave delivery app riders a well-deserved break with ‘Let’Em Rest’
BANGKOK, THAILAND – Delivery jobs are now the third biggest economy, fueling big cities like Bangkok with exponential orders placed…
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Campaign Spotlight
Wunderman Thompson Thailand and Bawdar Myanmar launches the world’s first immersive Game ‘n Beer experience – The Ultimate Gaming Fridge
BANGKOK, THAILAND – Gaming is HUGE in Myanmar with 30% of the entire country’s population being active gamers – 91% of…
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People
Dentsu Thailand appoints Oliver Kittipong Veerataecha as Group Chief Marketing Officer, Brand Innovation
BANGKOK, THAILAND – Creative agency Dentsu Thailand has appointed Oliver Kittipong Veerataecha as Group Chief Marketing Officer, Brand Innovation as…
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Awards News
Adfest celebrates brighter days ahead as it returns to Pattaya in March 2023 with theme ‘Rise’
PATTAYA, THAILAND – ADFEST has announced that it will be running its first live event after four years from March 23-25,…
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People
People: Ogilvy Thailand adds Chatree Chokmongkolsatian to leadership team as Chief Strategy Officer
BANGKOK, THAILAND — After a series of impressive wins at several global creative awards, such as its creative works that…
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Events
Events: Rainbows fill Bangkok’s Si Lom Road as Thailand celebrates its first Pride March in 16 years
MANILA, PHILIPPINES — There’s a lot to celebrate this Pride Month, and yesterday Bangkok did exactly that as the Thai…
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People
People: Sorada Sonprasit and Paruj Daorai to co-CEO Publicis Groupe Thailand
BANGKOK, THAILAND — Songkran Sethesompobe, current CEO of Publicis Groupe Thailand, will be ending his innings with the Groupe after…
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