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People
Jon Cook departs WPP after 30 years, Eric Campbell named VML Global CEO
WPP has announced that Jon Cook, Global CEO of VML and CEO of WPP Creative, has decided to leave WPP…
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Awards News
WPP commands the global stage with historic 140-Lion sweep at Cannes Lions 2026
At the 2026 Cannes Lions International Festival of Creativity, WPP was victorious. Ogilvy and VML claimed the number one and…
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Campaign Spotlight
‘The Slooowest Vending Machine in the World’ by KitKat and VML turns a quick snack into a mindful break
In a world that’s constantly moving faster, KitKat, in collaboration with global creative company VML and Delhi-based production house The…
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Campaign Spotlight
Prehistoric meets couture with first ever T-Rex leather bag
In a world first that sounds more Jurassic Park than luxury fashion, scientists, creatives and designers have come together to…
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Brand & Business
WPP rewires its creative network under ‘Elevate 28’ strategy plan: Ogilvy, VML, AKQA unified under WPP Creative
WPP has unveiled “Elevate28,” a multi-year strategy designed to simplify its structure, restore growth, and position itself as what Chief…
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Adobo Talks
Why global marketing leader Dean Aragon believes marketing isn’t about technology — it’s about humans
In an era obsessed with the “next big thing,” global marketing leader and newly minted Association of National Advertisers (ANA)…
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Insight & Intelligence
VML’s Future 100: 2026 defines ‘Dystoptimism’ and the new cultural brief for brands
GLOBAL – As 2026 unfolds amidst global challenges, VML’s 12th annual Future 100 report introduces an emerging cultural ethos: dystoptimism. A concept…
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People
Leadership transition at VML ANZ sees Paul Bradbury step into CEO role
SINGAPORE – VML Australia and New Zealand (VML ANZ) today announced an important leadership transition, with current CEO Tom Tearle stepping…
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Insight & Intelligence
AI powered shoppers redefine retail expectations, VML study finds
SINGAPORE — VML has released its ninth annual Future Shopper report, a sweeping global study that underscores a widening gap between consumer expectations…
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Awards News
Top honors for VML, Scholz & Friends and Omnicom at Gerety Awards 2025 as Pinterest wins the brand new In-House Agency of the Year Award
WORLDWIDE – VML has been awarded Global Network of the Year, Scholz & Friends wins Global Agency of the Year,…
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Campaign Spotlight
Empowering Singapore’s Youngest Heroes – SGSecure-themed storybook teaches kids to spot threats & foster social cohesion
SINGAPORE – As part of the SGSecure movement’s continued efforts to engage the community in safeguarding Singapore, the Ministry of Home…
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Insight & Intelligence
Digital transformation projects cost $10.9M on average, yet 37% still fail, VML Global study says
NEW YORK, USA – VML, a global brand creative and digital transformation company today released comprehensive, multi-market research revealing that,…
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People
VML names Jeff Geheb CEO of VML Enterprise Solutions
NEW YORK CITY, USA – VML, a global brand creative and digital transformation company, today announced the promotion of Jeff…
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