WPP
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New Business
WPP’s Onefluence secures major win with L’Oréal Vietnam
HO CHI MINH CITY, VIETNAM — WPP’s Onefluence has been appointed as the full-service influencer marketing agency for L’Oréal Vietnam with…
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Campaign Spotlight
Coca-Cola underscores the power of connection through hugs in Paris 2024 campaign via Ogilvy
SHANGHAI, CHINA — In celebration of the Olympic Games Paris 2024, Coca-Cola has launched a multi-touchpoint online and offline campaign themed…
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Insight
David Guerrero shares his thoughts on Elon Musk and WPP’s ‘Exploring the New Frontiers of Innovation’ session
CANNES, FRANCE — BBDO Guerrero Creative Chairman David Guerrero shared his thoughts with adobo Magazine on an exclusive piece on…
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Awards News
Cannes Lions 2024 honors WPP as Creative Company of the Year
CANNES, FRANCE — The Cannes Lions International Festival of Creativity has named WPP as Creative Company of the Year for…
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Events
Elon Musk to join this year’s Cannes Lions at an interview session with WPP CEO Mark Read
PARIS, FRANCE — WPP has confirmed that Elon Musk, Chief Technology Officer of X, will speak at its Cannes Lions seminar.…
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Featured
A dating app makes its way to a battleground, a procrastinator spits out balloons, and more of this week’s campaign favorites
MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. May it be raising…
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Campaign Spotlight
WPP agencies pull out all the stops at the Super Bowl with these star-studded and memorable campaigns
LAS VEGAS, USA — Around 123.4 million people tuned in to watch the Kansas City Chiefs beat the San Francisco 49ers…
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Awards News
LIA 2023 crowns industry leaders with global and regional Of The Year awards
NEW YORK USA — The London International Awards (LIA), one of the world’s most prestigious Global Award Shows, has revealed…
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New Business
WPP reveals merger of Wunderman Thompson and VMLY&R, unveiling VML as industry’s largest creative company
LONDON, UK — Global creative network WPP has announced a major evolution in its offering to clients with the merger…
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People
Audrey Kuah takes over as CEO of Wunderman Thompson Asia Pacific
Audrey Kuah SINGAPORE — Wunderman Thompson, a WPP agency, has appointed Audrey Kuah to the role of Chief Executive Officer…
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Events
Cannes Lions launches high-profile brief to combat cancer stigma with global campaign
CANNES, FRANCE — In Cannes, top creative leaders from across Edelman, IPG, Omnicom, Publicis, and WPP joined forces on stage to deliver one of the most high profile briefs the industry has seen,…
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New Business
WPP unveils state-of-the-art Manchester Campus
MANCHESTER, UK — WPP has opened a creative powerhouse in the North of England with its new Manchester Campus, signaling…
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Awards News
Mindshare picks up Cannes Lions’ Media Network of the Year honor for 2nd time in 4 years
CANNES, FRANCE — Mindshare, the media services company that is part of GroupM and WPP, has been named Media Network…
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