The Magazine
-
Next Attraction: ABS-CBN digital strategist Leandro Gabriel C. Reloj predicts the content trend for 2017
To stay ahead of the fold, preparation is key. Let’s take a closer look at what trends are about to…
Read More » -
NSFW: The line between entertainment and productivity at the workplace by Jamie Tolentino-Deludet
The workplace has changed tremendously in the last decade. The presence of super fast internet, instant messaging and bite-size online…
Read More » -
The Future of Advertising and Entertainment: user generated content, video on demand, branded content, and content marketing
Everyone is in the entertainment business these days. Ordinary people on YouTube are making videos and budding scriptwriters are publishing…
Read More » -
Print, by Design
interview by Anna Gamboa Sumptuously conceived and crafted, every issue of Hong Kong-based Design Anthology (d/a) quietly champions good taste…
Read More » -
Foreign Territory: TNS Annual Marketing Monitor of Asia Pacific 2016
by Rome Jorge Asia is different. The Great Firewall of China and the censorship imposed by several economic powerhouse nations…
Read More » -
Tools for Effective Work Alliances: A book review of Reid Hoffman’s The Alliance
by Dino Cabrera Reid Hoffman, Ben Casnocha, and Chris Yeh highlight the fundamental disconnect of modern employment and how the…
Read More » -
A Virtual Affair: adobo magazine assembles VIPs for a VR experience at Cannes
On the evening of April 7, adobo magazine, brought together the most influential creative industry leaders in an event titled…
Read More » -
Audio Savant: Mike Constantino of Homonym reveals the science behind music-based psychographics
MANILA – Music is emotive, intellectual, carnal, and highly visual. Just a few notes of a tune can conjure images,…
Read More » -
Decoding Gen Y: McCann’s The Truth About Youth Philippines
“Adult” used to be a noun, a milestone after which one is permanently transformed. “Adulting” is now a verb, a…
Read More » -
Non-fiction storytellers: Ruder Finn Asia Chairman Jean-Michel Dumont and EON Chief Executive Junie del Mundo partner for public relations success
“We are story tellers in the public relations industry and our stories are always based on truth. The difference between…
Read More » -
Game changer: Xurpas founder Nix Nolledo
Meet a man on a winning streak. Investors know Nix Nolledo as a winning bet—the guy they entrusted with…
Read More » -
Anatomy of The Dark Horse
by Marj Casal NuWorks opens its doors to Adobo Magazine for an exclusive tour of its industrial chic office. See…
Read More » -
From Exporting Goods to Exporting Culture
words by Paolo Mercado l artwork by Edward Joson The Creative Economy Shift of Japan and South Korea Generations of…
Read More »