THE PHILIPPINES, AUGUST 1, 2012: adobo Magazine and the Creative Guild of the Philippines are proud to announce the winners of the first Creative ‘Conversations’ by London International Advertising Festival, which will run for three full days (September 25-27, 2012) at Encore/Wynn Las vegas during the week of the 2012 onsite judging.
Corey Cruz of BBDO Guerrero and Donna Dimayuga of DDB Philippines were proclaimed the winners by a panel of judges consisting Creative Guild president Joey Ong; DM9 Jayme Syfu’s Merlee Jayme, BBDO Guerrero’s David Guerrero, Lowe Philippines’ Leigh Reyes, and JWT Manila’s Joe Dy.
The contest started on July 23 and ran for only 24 hours. Philippine creative directors were asked to prove themselves worthy of joining global ad giants such as Neil French for lunch or dinner by simply explaining on how they would fill the awkward silences between them and these global ad men.
Cruz and Dimayuga will have the opportunity to connect with worldwide ad giants face-to-face within a formal and informal gathering. This is LIA’s way of giving back to the industry through an educational initiative. The ‘Conversations’ will be led by Neil French Mark D’Arcy, Scott Elias, Bob Garfield, Dorte Spengler-Ahrens, Faris Yakob.
Attendees will be provided with free airfare tickets to and from Las Vegas and a four nights accommodation at Encore/Wynn.
