Every year, the Grand Prix winners at the Cannes Lions International Festival of Creativity set a new benchmark for the global creative industry.
In collaboration with adobo Magazine, Roman Olivarez, Executive Creative Director of TREYNA Group Philippines, has curated a YouTube playlist featuring the 2026 Grand Prix-winning campaigns—an invitation to learn from the year’s best work and, in his words, “get inspired and be jealous.”
As the industry continues to raise the bar, these campaigns offer fresh perspectives, bold ideas, and a reminder to stay “positively dissatisfied” in the pursuit of creating more wonderful, crazy, helpful, happy, and funny work.
Audio & Radio
Coquí Alarmed
Client: Hyundai Puerto Rico
Agency: BBDO Puerto Rico, Guaynabo
Country: Puerto Rico
Brand Experience & Activation
Expedition Impossible
Client: Columbia Sportswear
Agency: Adam&Eve\TBWA, London
Country: United Kingdom
Creative B2B
The Faroe Islands Space Program
Client: SKF
Agency: Nord, Stockholm
Country: Sweden
Creative Commerce
Lucky Fan Index
Client: Wisła Kraków Football Club
Agency: VML Warsaw
Country: Poland
Creative Data
SOS POS
Client: BCP
Agency: Circus Grey, Lima
Country: Peru
Creative Effectiveness
Three Words
Client: AXA France
Agency: Publicis Conseil, Paris
Country: France
Creative Strategy
The Pub That Refused to Die
Client: Heineken
Agency: LePub, Milan
Country: Italy
Creative Transformation
The Wedding Rice
Client: Wikifarmer
Agency: McCann Athens
Country: Greece
Design
Apple TV (Rebrand)
Client: Apple
Agency: TBWA\Media Arts Lab, Los Angeles
Country: United States
Digital Craft
Project Genie
Client: Google
Agency: Google, Mountain View
Country: United States
Direct
UVA UVA Bombón
Client: UVA App
Agency: De la Cruz Ogilvy, San Juan
Country: Puerto Rico
Entertainment
Original Forever
Client: Adidas
Agency: Johannes Leonardo, New York
Country: United States
Entertainment Lions for Music
Rosalia Ft. Björk, Yves Tumor – “Berghain”
Client: Rosalía
Agency: CANADA, Barcelona
Country: Spain
Film
Can I Get A Six Pack Quickly
Client: Claude
Agency: Mother, London
Country: United Kingdom
Film Craft
Your Way Out
Client: Coinbase
Agency: Isle of Any, New York
Country: United States
Entertainment Lions for Gaming
Copycats Welcome
Client: Clash Royale
Agency: David, New York
Country: United States
Glass: The Lion for Change
Nigrum Corpus
Client: Informed & Instituto Yduqs
Agency: Artplan, São Paulo
Country: Brazil
Health & Wellness
The Periodic Fable
Client: The Ordinary
Agency: Smuggler, London
Country: United Kingdom
Industry Craft
Tiny Coffee Shops
Client: De’Longhi
Agency: Lola Madrid
Country: Spain
Innovation
Supernova Adaptive
Client: Adidas
Agency: TBWA\Canada, Toronto
Country: Canada
Lions for Good
600K Network
Client: Comando Con Venezuela
Agency: Rainbow Lobster, Mexico City
Country: Mexico
Lions for Good (Health)
Vehicle of Hope
Client: Caritas
Agency: Differ, Stockholm
Country: Sweden
Luxury
Warmer Together
Client: Moncler
Agency: Wesayhi, Sliema
Country: Malta
Media
Build Your Own Super Bowl Commercial
Client: Uber Eats
Agency: Special, Los Angeles
Country: United States
Outdoor
Field Barcode
Client: Mercado Livre
Agency: GUT São Paulo
Country: Brazil
Pharma
Relax Your Tight End
Client: Novartis
Agency: Fallon, Minneapolis
Country: United States
PR
The KitKat Heist
Client: KitKat
Agency: Burson, London
Country: United Kingdom
Print & Publishing
Look Familiar?
Client: Heinz Ketchup
Agency: Rethink, Toronto
Country: Canada
Social & Creator
Could Have Been A Heineken
Client: Heineken
Agency: LePub, Milan
Country: Italy
Entertainment Lions for Sport
The Thousand Sponsors of Muni
Client: Club Deportivo Municipal
Agency: McCann Lima
Country: Peru
Sustainable Development Goals
Paid Sick Leave for Cows
Client: Too Good
Agency: The Partnership Agency
Country: Kenya
Titanium
Haven
Client: Suncorp Insurance
Agency: Leo Australia, Sydney
Country: Australia
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