Cannes Lions 2026
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Awards News
TBWA\SMP’s ‘Bottle it Back’ named among ACT’s top campaigns at 2026 Cannes Lions
TBWA\SMP’s “Bottle it Back” for Planet Water Foundation was voted one of the top three campaigns in the Environment category…
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adobo Exclusive
This Filipino copywriter made waves at Cannes without actually being there
Aside from the insights, strategies, and life lessons drawn from countless sessions led by the world’s top creative leaders, the…
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adobo Exclusive
What makes a Cannes Lions-winning Film? Nonthaporn Ketmanee says it starts with emotional truth
As technology continues to reshape storytelling, the Film category at the Cannes Lions International Festival of Creativity is undergoing its…
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adobo Exclusive
The business value of creativity: What the Cannes Lions Brand Marketing Academy taught Jean Thor Renzo Mutuc
It’s a belief he’d already begun to see play out before he ever set foot in the Academy. At BEVI,…
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Awards News
Cannes Lions Jury Insights: In the Creative B2B category clever, buzz-worthy ideas are never enough
At the Cannes Lions International Festival of Creativity, the Creative B2B Lions, introduced only in 2022, might just be one…
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Awards News
FP7 McCANN MENAT awarded as the MENA Network of the Year at Cannes Lions 2026, with regional and global brand wins for Arla, L’Oréal Paris, Parkin and Spoor
At the 73rd Cannes Lions International Festival of Creativity, FP7 McCANN MENAT was named MENA Network of the Year, emerging…
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adobo Exclusive
Creativity is leaving the campaign behind, says Droga5 Japan’s Masaya Asai
In the fast-moving corridors of the Cannes Lions International Festival of Creativity, adobo Magazine Editor-in-Chief Angel Guerrero briefly caught up with Masaya Asai. It…
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adobo Exclusive
Get inspired and be jealous: Watch every Cannes Lions 2026 Grand Prix-winning campaign
Every year, the Grand Prix winners at the Cannes Lions International Festival of Creativity set a new benchmark for the…
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adobo Exclusive
Singapore leads Asia’s Cannes Lions 2026 haul with 24 Lions, led by Ogilvy Singapore
Asia’s performance at the Cannes Lions International Festival of Creativity 2026 reflected a region finding success through different creative strengths…
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adobo Exclusive
At Cannes Lions 2026, SDG Lions jury president Kazoo Sato judged ideas by one question: ‘Will this idea last?’
At 2026 Cannes Lions International Festival of Creativity, the Sustainable Development Goals Lions recognized creative work that went beyond raising…
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Awards News
Powerful brands grow through the ideas communities choose to share
Long before platforms and algorithms, people gathered around fires and told stories. The ones that lasted were those that travelled. From…
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Awards News
‘Copycats Welcome’ for Clash Royale wins Grand Prix at Cannes Lions
On the second day of the 2026 Cannes Lions Festival of Creativity, Clash Royale’s “Copycats Welcome” by DAVID New York earned a Grand…
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Awards News
WPP commands the global stage with historic 140-Lion sweep at Cannes Lions 2026
At the 2026 Cannes Lions International Festival of Creativity, WPP was victorious. Ogilvy and VML claimed the number one and…
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