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Global News
Intelligence: Kantar Worldpanel shares ‘consumer insights’ across Asia
Kantar Worldpanel, the global expert in shoppers’ behavior, recently revealed a 3 percent growth in the total FMCG (fast moving…
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Philippine News
YouTube Pop-up Space Manila starts for Filipino Content Creators
MANILA — YouTube™ officially opened the YouTube Pop-up Space Manila, part of its YouTube Pop-up Space program. Held for the…
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Global News
Philippines’ ABS-CBN and Africa’s StarTimes form strategic alliance
CANNES – ABS-CBN Corporation, the leading media and entertainment company in the Philippines, has secured a volume deal with StarTimes,…
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Global News
Asia’s leading exhibitions and events player, SingEx, aligns with UM for media
SINGAPORE – IPG Mediabrands the global media arm of Interpublic Group (NYSE: IPG), has today announced UM’s appointment as AOR for SingEx,…
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Campaign Spotlight
Campaign Spotlight: MASTER warns guys to prepare for the worst this Halloween with Dentsu Jayme Syfu’s campaign #ArawNgMgaPatayNaPatay
MANILA – Two weeks before Halloween, netizens were spooked on social media by a spine-chilling film of three guys recounting…
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Dentsu Aegis Network Philippines appoints Jim Guzman as Head of Social
Jim Guzman joins Dentsu Aegis Network (DAN) as Head of Social starting October 2, 2017. His tasks is to put…
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Global News
Celebrating Asian storytelling: Singapore presents over 450 hours of diverse content for a global audience
SINGAPORE – This year, Singapore’s Info-communications Media Development Authority (IMDA) will lead a delegation of 15 Singapore media companies to…
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Digital News
Influencer income to double in 2018; publishes to rely more on native ads
Philippine brands are set to invest more heavily on native advertising next year, spurring optimism among influencers, who expect their…
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Campaign Spotlight
Campaign Spotlight: BETC and Bouygues take you on the real Tour de France
PARIS – Have you always wondered what the French people really are like? Are they all elegant, slim and chic?…
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Videos
adoboLIVE! Patrick Searle, GetCRAFT CEO on native ads and influencer marketing report
GetCRAFT CEO Patrick Searle discusses the key points of the “Philippine Native Advertising & Influencer Marketing Report 2018”, the methodology…
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Videos
adoboLIVE! Moe Inaki, Senior Strategist, Pop-Up Spaces, APAC on helping to create online content
The Senior Strategist for APAC Pop-Up Spaces speaks on why and how YouTube is bringing their Pop-Up Spaces around the…
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Press Release
Galaxy Note8’s S Pen gives you new fun ways to communicate
MANILA — Like a lot of smartphone owners, the loss of a tactile keyboard hasn’t been much of an adjustment.…
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Campaign Spotlight
Yellow Cab fuels this generation’s hunger
MANILA — Hunger is what fuels people to change the world and it is what drives their pursuit for greatness.…
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