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Videos
APAC Effies 2017: Rupen Desai, Jury and executive committee of the APAC Effies
Rupen Desai, Vice chairman of Edelman for Asia-Pacific, Middle East, and Africa talks about how effectiveness measures have changed and…
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Campaign Spotlight
Heineken ad by Publicis London does right what Pepsi did wrong
Integrating socio-political ideas in branding and marketing still receives mixed receptions from consumers. Pepsi’s marketing arm could agree to that.…
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Global News
Ansible and Affle launch mTraction TV Sync
JAKARTA – IPG Mediabrands, the global media arm of Interpublic Group (NYSE: IPG) has announced the launch of mTraction TV Sync, a…
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Global News
Mindshare appoints Caroline Chan as leader of the Hong Kong office amidst spurt of business wins
ASIA PACIFIC – Mindshare Greater China and GroupM Hong Kong have appointed Caroline Chan to lead the Hong Kong office…
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Press Release
Save the Children beneficiaries discover the power of science together with Sony Philippines
MANILA – Over the years, Sony has come to be a household name in providing high-quality devices to consumers. In…
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Global News
Sir Lucian Grainge named Cannes Lions Media Person of the Year 2017
CANNES – The Cannes Lions International Festival of Creativity today announced that Sir Lucian Grainge, Chairman & Chief Executive Officer of…
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Press Release
Carat Philippines supports the independent music scene with Alab documentary
MANILA – Carat Philippines, which created both Fusion: The Official Philippine Music Festival and Alab: The Independent Musician Rising Awards,…
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Press Release
5th Annual CMO Asia Summit set for May 25-26
Proudly supported by adobo magazine, The 5th Annual CMO Asia Summit will unite the region’s leading CMOs and marketing heads with…
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Videos
APAC Effies 2017: Cheuk Chiang, chairman of the APAC Effies Committee
Cheuk Chiang, CEO of Omnicom Media Group APAC on the importance of the Effie Awards
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Campaign Spotlight
J. Walter Thompson Shanghai, ElaN show humorous dangers of bad translation
SHANGHAI – There are Chinese-English mistranslations everywhere in China – on tourist signs, menus, signs and printed on T-shirts. This…
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Leo Burnett and Initiative dominate the March R3 rankings
MANILA – With six account wins, Leo Burnett Manila emerged as the top creative agency for the month of May…
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Digital News
Filipina beauties reign on Twitter
MANILA – After hosting the 2016 Miss Universe beauty pageant last January, all eyes were focused on the Binibining Pilipinas 2017…
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Global News
Ogilvy Indonesia appoints Anne Ridwan as CEO
JAKARTA – Ogilvy & Mather (Ogilvy) has announced the appointment of Anne Ridwan as its new CEO, effective June 2017. Until recently, Anne…
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