TBWA Shanghai banks on machismo for new McDonald’s TVC
ASIA-PACIFIC – SHANGHAI, CHINA, FEBRUARY 10, 2012: China’s new McDonald’s commercial insists that its beef is decisive, strong, calm, and…
Read More »Early risers invited to TV5’s ‘Good Morning Club’
THE PHILIPPINES, FEBRUARY 10, 2012: Continuing its drive for more star power and fresh content, TV5 has revamped its early…
Read More »â€œWhat has been done before might not be good enoughâ€
THE PHILIPPINES, FEBRUARY 9, 2012: Industry veteran Meckoy Quioge, CEO of GroupM Philippines, quoted this statement to the delegates of…
Read More »Asian Marketing Effectiveness Festival rolls in jury
ASIA-PACIFIC – SHANGHAI, CHINA, FEBRUARY 9, 2012: The 10th Asian Marketing Effectiveness Festival has revealed is jury line up for…
Read More »Bob Isherwood to lead Young Lions Creative Academy in Cannes
GLOBAL – FRANCE, FEBRUARY 9, 2012: Cannes Lions International Festival of Creativity is set to launch a brand new creative…
Read More »PANAF chairman John Rojo elected PRSP head
THE PHILIPPINES, FEBRUARY 9, 2012: The Public Relations Society of the Philippines has elected its new officers and board of…
Read More »Lürzer’s Archive launches new website offering “curatorship of inspiration”
GLOBAL, FEBRUARY 5, 2012: Creative resource for advertising professionals worldwide, Lürzer’s Archive relaunched its website following the principle of "curator…
Read More »Bates Philippines gives life to fictional characters through augmented reality
THE PHILIPPINES, FEBRUARY 8, 2012: How would you like to see the characters in your favorite novels in action? Book…
Read More »Photographers help bring back glory to Philippine agricultural landmark
THE PHILIPPINES, FEBRUARY 8, 2012: The Ifugao Rice Terraces is one of the Philippines’ most popular landmarks, built largely by…
Read More »17th Hot Air Balloon Fiesta will make brands fly
THE PHILIPPINES, FEBRUARY 8, 2012: Brand placement will literally take to the skies the weekend of February 9-12, in what…
Read More »The Super Bowl 2012 ads round up
GLOBAL, February 7, 2012: As the 46th Super Bowl concluded last February 5, advertisers got to showcase more of their…
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