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Insight
Insight: Wunderman Thompson identifies the driving forces behind the next wave of inclusion for brands
MUMBAI, INDIA — Advertising agency Wunderman Thompson launched Inclusion’s Next Wave, a global trends report that outlined the driving forces…
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Press Release
Brand & Business: Merkle Sokrati boosts Emami Zandu Care’s conversion rates by 21% with Dentsu Data Sciences
SINGAPORE — The global pandemic has brought the need for brands to adapt themselves digitally and transform their presence online…
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Sustainability
Sustainability: Whitegrey launches Whitegrey Positive, a dedicated sustainability practice for brands and NGOs
SYDNEY, AUSTRALIA — Creative technology agency, whiteGREY has launched a new sustainability business practice, whiteGREY Positive. This new initiative is…
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Press Release
Brand & Business: Introducing Serviceplan Make, the first integrated production company for every platform
MUNICH, GERMANY — Communications agency Serviceplan, recently awarded “Craft Agency of the Year” at the Cannes Lions International Festival of…
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Campaign Spotlight
Campaign Spotlight: Iconic Milan landmarks go back to 1986 to celebrate Stranger Things’ return
MILAN, ITALY — Last May, hit supernatural series Stranger Things returned to the streaming platform Netflix to premiere its fourth season. …
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Press Release
Brand & Business: Ooredoo strengthens commitment to push customers forward with new brand identity
DOHA, QATAR — Ooredoo Group, a leading international communications company operating across the Middle East, North Africa, and Southeast Asia,…
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Campaign Spotlight
Campaign Spotlight: Johnson’s Baby and BBDO Bangkok celebrate Mother’s Day by asking, what defines a ‘mother’?
BANGKOK, THAILAND – Johnson’s Baby, one of the world’s leading manufacturers of products for infants, and creative agency BBDO Bangkok‘s…
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Press Release
Brand & Business: DMCI Homes unveils first condo with built-in commercial-grade internet, ‘no subscription needed’
MANILA, PHILIPPINES — Residents of real estate developer DMCI Homes’ new condominiums will now have access to a dedicated commercial-grade…
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Campaign Spotlight
Campaign Spotlight: Urban Vision fights anti-Covid vaccine fake news with shocking 3D billboard
MILAN, ITALY — Even if, in many countries, Covid isn’t an emergency anymore, in some other places the epidemic continues…
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Awards News
Awards: Three creatives from Asia Pacific revealed as initial jury members for Next Creative Leaders 2022
NEW YORK, USA — Advertising award show The One Club for Creativity and the gender-equality advocates of The 3% Movement…
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Insight
Insight: ‘The Human Paradox’ deep dives into what relevance means to consumers amid evolving needs
MANILA, PHILIPPINES — The vast majority (88%) of executives believe that customers and employees are changing faster than they can change…
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Digital News
Digital: FWD Group’s Omne app helps users reach personalized goals with unique value propositions
HONG KONG — Life insurance brand FWD Group Holdings Limited (FWD Group) has announced the launch of Omne, a new…
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Press Release
Insight: ‘Retail 5.0’ challenges brands to invest in digital-first shopping as ecommerce grows in SEA
SINGAPORE — A whitepaper released by specialist information, data, and ecommerce optimization company Ascential Digital Commerce highlighted the rapid growth…
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