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Awards News

Big Time Creative Shop Riyadh, Hakuhodo, dentsu, more Asian agencies at 2026 Cannes Lions Film Craft shortlist
Japan is setting the pace for Asia in the Cannes Lions International Festival of Creativity 2026 Film Craft Lions shortlist,…
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Awards News

Hakuhodo Tokyo, dentsu Tokyo, FP7 McCann among Asia’s contenders on 2026 Cannes Lions Design shortlist
Asia has secured 13 shortlist spots in the Design category at the Cannes Lions International Festival of Creativity 2026, representing…
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Awards News

Philippine creative disruption gains global momentum with historic Cannes shortlist and NYF Grand Prix
The Philippine creative industry is positioned to take an impressive awards haul on the global awards circuit this season, driven…
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adobo Exclusive

Omnicom Advertising Asia is the region’s most ambitious support act
There’s a word that Sean Donovan refuses to use. As the President of TBWA Asia, one of his earliest calls…
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Brand & Business

Publicis takes to the Croisette to make the case for real business value in the age of artificial intelligence
Publicis Groupe continues its tradition of using the Cannes Lions Festival as a platform for industry transformation, this time to address…
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adobo Exclusive

Dismantling, rebuilding, trusting, and letting culture lead the way
There is an assumption so deeply embedded in marketing that most practitioners never think to question it: that what worked…
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adobo Exclusive

Work hard, be kind, and be difficult when necessary: The creative nerve Third Domingo built, and the Ilagan brothers now carry
There was no evident display of superiority or trace of bravado as Jasper Ilagan, Jedd Ilagan, and Third Domingo stood…
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adobo Exclusive

How ‘intra-tainment’ is changing the way audiences engage with entertainment
As entertainment continues to expand across film, gaming, audio, sports, creator content, and immersive experiences, storytelling itself is becoming increasingly…
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Awards News

Ogilvy Singapore’s ‘Vaseline Verified’ wins 5 Yellow Pencils at D&AD Awards 2026
One of the strongest-performing campaigns at this year’s D&AD Awards, and arguably Asia’s standout winner, was “Vaseline Verified” by Ogilvy…
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adobo Exclusive

Sound advice: Stop treating music like a finishing touch
There’s a certain kind of power that doesn’t announce itself. It shows up in the room before you do, shapes…
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Videos

adobo Play & Tell: Third Domingo, Jedd Ilagan & Jasper Ilagan Unfiltered
Advertising folk love talking about bravery, culture, and creativity. It gets more interesting when the filters come off. In the…
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Awards News

McDonald’s, Publicis Groupe Philippines, and Ogilvy Manila lead 2026 APAC Tambuli Awards finalists
The APAC Tambuli Awards proudly announces the finalists for the Brand Purpose and Corporate Purpose Categories of its 20th edition,…
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Events

WTF? APAC Tambuli Awards gathers industry leaders to decode the future of marketing in its 2026 executive conference
As artificial intelligence moves from experimental to existential in marketing, the 20th Asia Pacific Tambuli Awards Conference will gather the…
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