Brand & Business
Explore how creativity drives growth and competitive advantage. From bold strategic pivots and inventive partnerships to product launches and business reinventions, this space examines how brands use imagination, innovation, and sharp execution to create value and shape markets.
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InLife elects Atty. Victor P. Lazatin as new trustee
MANILA, PHILIPPINES – InLife, the largest Filipino life insurer, has announced the election of Atty. Victor P. Lazatin as its new Independent Trustee. He will fill the seat vacated…
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We Are Social rebrands Socialize in the Middle East, marking a new era of unified global identity
DUBAI, UAE – Leading socially led creative agency We Are Social has officially rebranded Dubai-based Socialize as We Are Social Middle East, effective July 14…
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Scandinavian soul into Filipino homes: How IKEA’s STOCKHOLM collection brings democratic design to life
MANILA, PHILIPPINES – For four decades, millions of people worldwide have enjoyed IKEA’s STOCKHOLM collection inside their homes — from…
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Teleperformance celebrates Pride with unity across The Philippines
MANILA, PHILIPPINES – Teleperformance (TP) in the Philippines joined the 2025 Pride Month celebrations with an unmistakable presence – rallying…
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billups accelerates global expansion and reframes OOH as a performance channel
NEW YORK, USA – Reinforcing its position as the world’s largest independent out-of-home (OOH) media agency, billups announced a remarkable 73.8% year over…
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Globe, CCP partner to empower student creatives and future Filipino artists
MANILA, PHILIPPINES — Globe has formalized a year-long institutional partnership with the Cultural Center of the Philippines (CCP) to promote…
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GCash becomes first Philippine fintech to secure dual ISO Certifications for Information Security and Privacy Management
MANILA, PHILIPPINES – GCash, the country’s number one finance super app and largest cashless ecosystem, has become the first fintech company…
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Mentos adds a fruity twist to everyday breaks with new Grape Mint and Peach Mint flavors
MANILA, PHILIPPINES — Everyone’s rushing to get to work, meet deadlines, pay bills, and chase down that never-ending to-do list.…
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BETC unveils the Maison BETC network: A bold new chapter in luxury branding
NEW YORK, USA — Parisian agency BETC is pioneering a new approach to luxury advertising: launching a first-of-its-kind, specialized global…
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HBO Max Returns: A bold comeback for the premium streaming platform
MANILA, PHILIPPINES – This July, HBO Max makes a triumphant return, reaffirming its place as one of the world’s premier destinations for…
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From Manila to the world: The Tagline Group’s two-decade growth story
MANILA, PHILIPPINES – How does an agency sustain two decades of pioneering work while expanding globally without losing its core?…
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Mang Inasal clinches double Silver at ASEAN PR Excellence Awards
MANILA, PHILIPPINES – Mang Inasal, the Philippines’ Grill Expert, proudly took home two Silver trophies at the 5th ASEAN PR Excellence…
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Kauri Taproom officially opens in San Juan: A new craft destination celebrating Filipino flavors, community, and craftsmanship
MANILA, PHILIPPINES — A new era of craft culture has arrived in San Juan with the grand opening of Kauri…
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