McCann welcomes Dadi Santos (co-DeputyECD with PeterAcuna) and Joey Campillo to the leadership of the Creative Department. Santos returns to McCann after two years at Matari Advertising, Indonesia’s largest local agency. While at McCann’s sister shop Harrison in the late 1990s, Dadi created Globe’s pivotal G Moment campaign, which included the classic TVCs "Katrina/Punk" and "(Everybody wants to be with) July." She will share Deputy ECD duties with Peter Acuna, who was appointed in June 2008.
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Also returning to McCann is Joey Campillo, also a Globe veteran from Harrison. Having gone from Lowe to Harrison and back, nemesis of the aforementioned Steve Clay, the combative Campillo joins as Creative Director.
The agency also celebrates the promotion of two new Creative Directors, Aris Marquez and Greg Martin.
