Campaign Spotlight

Campaign Spotlight: Distillery creates a socially distant Ang Bao to celebrate safely this Lunar New Year

SINGAPORE — Lunar New Year is this week and with the pandemic affecting traditional ways of celebrating, the team at Singapore-based content studio distillery have created a fun way to ensure everyone can celebrate safely.

Distillery has created a specially-designed 1-metre ang bao for families to ensure they are observing the mandated social distance when visiting relatives. 



The design is in keeping with the traditional red envelope to symbolise good luck and prosperity, and incorporates a graphic to represent the Year of the Ox. Distillery has produced a limited supply of these unique ang baos to give away for those looking to celebrate safely in Singapore. All you need to do is email with the name, address and contact number to request one. Be quick; we anticipate they will go quickly.

Distillery is a creative content studio that helps brands be their best online through video, written and social led content. Based in Singapore, we are helping brands and businesses in SEA by bringing smart and creative magic to their content led campaigns.


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