Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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If someone owns an Oppo Reno 10, you wouldn’t want to give it back, says Hamlet
LONDON, UK — Consumer electronics giant OPPO has launched the Monroe series of its Reno 10 model of mobile phone with a new global campaign created and produced by international production studio…
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Venture into retrofuturism, embrace community, and embody the dating world’s best green flag
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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Greenpeace Hong Kong and DDB’s ‘Seabed’ initiative sheds light on plastic pollution crisis
HONG KONG — Greenpeace East Asia Hong Kong has asked the public to sleep in the “bed” it’s made. The…
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Sportswear company On spotlights Alexandra Burghardt to prove that winning isn’t everything
ZURICH, SWITZERLAND — Just how much endurance does a sprinter need? The answer is: a lot more than you think. A…
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Design Army creates out-of-this-world campaign for Georgetown Optician using AI
WASHINGTON DC, USA — Renowned design and branding studio Design Army has taken a leap into the realm of artificial…
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Queer creatives in the Netherlands relaunch the world’s first social media platform for LGBTQIA+ youth: Jong&Out
AMSTERDAM, NETHERLANDS — Some of the strongest LGBTQIA+ talent in the Dutch creative agency landscape have collaborated on a powerful…
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Final Frontier launches the Vivo S17 White Jade model with deconstructed film
SHANGHAI, CHINA — Final Frontier created the launch film for the vivo S17 device, with a focus on the phone’s White Jade-textured exterior. …
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House 337 spotlights the raw excitement that comes with a career in the Royal Air Force
LONDON, UK — A little-known aspect of the Royal Air Force’s remit, the emerging field of space protection, is highlighted…
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Chivas celebrates success and community in ‘Mad Hustle’ campaign with Complex Philippines
MANILA, PHILIPPINES — While society has learned to celebrate individualism, Chivas’ “I Rise, We Rise” campaign celebrates what individual success…
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Tata 1mg Labs collaborates with dentsu X to showcase quality assurance processes in Trust What You See
MUMBAI, INDIA — Tata 1mg Labs, a leading diagnostics chain of pathology labs, in association with dentsu X India, has launched…
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LePub says refurbished Philips products are ‘better than new’
AMSTERDAM, NETHERLANDS — Royal Philips, a global leader in health technology, has launched its “Better Than New” campaign to create…
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Nike boasts its youthful spirit in new ‘Chase The Day’ project from AKQA and L’éloi
QUEBEC, CANADA — Nike has released a dynamic new campaign titled “Chase The Day.” Bursting with youthful energy, it was…
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GSK and Havas Health advocate for the environment in the ‘Give Back’ campaign
KUALA LUMPUR, MALAYSIA — GSK, a leading global biopharma company, has partnered with Havas Health & You Malaysia to launch…
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