Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
Join the adobo Creative Network today.
Subscribe Here-
Lux and Wunderman Thompson Singapore hijack a live volleyball game to ‘change the angle’ towards women in sports
DURBAN, SOUTH AFRICA — While the growing global popularity of professional and amateur female sports is something to celebrate, much…
Read More » -
Filipino campaigns triumph at the Clio Awards as Leo Burnett Group Manila and BBDO Guerrero secure metals with ingenious works
MANILA, PHILIPPINES — The Clio Awards have recently announced which works stood out as the best examples of bold innovation…
Read More » -
Scarecrow M&C Saatchi and Reliance Jewels pay tribute to 1000 years of Thanjavur art and architecture
MUMBAI, INDIA – On the auspicious occasion of Akshaya Tritiya, jewelry brand Reliance Jewels and creative agency Scarecrow M&C Saatchi…
Read More » -
The Smell of Death targets drug-impaired driving in France developed by FRED & FARID Paris
PARIS, FRANCE — As drug-impaired driving accounts for 21% of traffic fatalities in France, claiming 700 lives annually, Victimes &…
Read More » -
Weber Shandwick and McCann Mexico open the first World Museum of Lies for Animal Político
MEXICO — To combat disinformation, Weber Shandwick and McCann Mexico created the first “World Museum of Lies” for Animal Político, an…
Read More » -
Buxton Water partners with mental health charity Mind in launching ‘Sweat and Tears’
LONDON, UK — BUXTON Natural Mineral Water, in partnership with mental health charity Mind, has launched a new campaign platform…
Read More » -
Lindex ‘Reinvents the Model’ in new long-term campaign that celebrates real beauty among women
GOTHENBURG, SWEDEN — International fashion company Lindex is challenging the conventional beauty standards with its long term initiative “Reinvent the…
Read More » -
Free the Birds creates contemporary and powerful redesign for French brand Richelet
PARIS, FRANCE — Creative agency Free The Birds has completed a major revitalization of French beauty supplement brand Richelet to…
Read More » -
In this week’s best ads: the grouchiest cat, trans rights in the PH schools, and the innovation that could change the world of meat production
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
Read More » -
Park Hyung Sik stars in Heineken’s ‘The Ghosted Bar’ campaign by Le Pub APAC, a reminder to work responsibly
SINGAPORE – Heineken’s latest “Work Responsibly” campaign, created in collaboration with global Korean actor Park Hyung Sik, sheds light on the…
Read More » -
Maurice Blackburn makes injustice of offshore detention visible with Exhibit A-i via Howatson+Company
MELBOURNE, AUSTRALIA — With restricted access for journalists and camera equipment, there is limited evidence of daily life in Australia’s…
Read More » -
JioMart and L&K Saatchi and Saatchi bring the relationship between shopkeeper and customer to the fore
MUMBAI, INDIA — Indian online shopping destination JioMart has marked its foray into the competitive ecommerce arena with its new…
Read More » -
Southern Cross Pet Insurance, New Zealand Veterinary Association, and TBWA\NZ say “Paws Off!” to protect cats and dogs from human food
AUCKLAND, NEW ZEALAND — Southern Cross Pet Insurance, along with the New Zealand Veterinary Association (NZVA), has rallied brands and…
Read More »
