Campaign Spotlight
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Burger King surprises consumers with ‘Small Whopper’ in new campaign
In a new campaign created by AlmapBBDO, Burger King introduces a version of its classic sandwich that is 30% smaller:…
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Introducing Ring Ring: The wearable designed to stop the scroll and start the call, by TBWA\NZ and 2degrees
2degrees, in partnership with TBWA\NZ, has launched Ring Ring, a campaign designed to help Kiwis stop scrolling and start calling…
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Back for the Believers: Lucozade relaunches iconic Grafruitti flavour with We Are Social
Socially-led creative agency, We Are Social, has partnered with Lucozade to celebrate the return of fan favorite flavour, Grafruitti. After initially launching in 2015 as a limited edition release, Lucozade has brought back Grafruitti “For the Believers”. Tapping…
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Fans have more friends: Heineken unveiles ‘The Clinker’ at Coachella 2026
As part of Heineken’s long-standing sponsorship of the globally renowned Coachella Valley Music & Arts Festival, the brand will unveil…
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PEDIGREE Dentastix Campaign takes dog oral care and makes it unmissable
Titled Good Dogs Have Bad Mouth, the work is built on a simple, powerful idea: making the problem of dog…
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Cathay takes things a bit too far with new campaign for the Cathay/HSBC Hong Kong Rugby Sevens
Hong Kong doesn’t do anything halfway, ever. The city has evolved from a quaint fishing village into a global financial…
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Victim Services Toronto expands ‘Ask for Angela’ across the city with new awareness campaign
Victim Services Toronto (VST) has partnered with 72andSunny Toronto to expand its proven community-based safety initiative, Ask for Angela, through new partnerships and…
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PEDIGREE, AlmapBBDO launches AI tool to facilitate responsible dog adoption in Brazil
After mysterious teasers circulated on social media and images blanketed the streets of São Paulo, PEDIGREE, the leading brand in…
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Grey Malaysia, BookXcess launch ‘The Brain Un-Rot Library’ to rebuild focus
Grey Malaysia (part of Ogilvy Group Malaysia), in collaboration with the nation’s largest bookstore chain and online retailer, BookXcess, has…
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BHIM Payments App launches ‘Mahi Way’, a simple and secure way to make digital payments
BHIM Payments App, the homegrown digital payments platform developed by NPCI BHIM Services Limited (NBSL), announced the launch of its…
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Dentsu Lab, DAV Public School & Classteacher launch Bullying Decoder, an innovation that helps make patterns of verbal bullying visible
In schools across India, cameras have long been watching. But they have never been able to listen. Mandated by the Central…
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IKEA Singapore Introduces ALLËNKI: The mose useful piece of jewellery you’ll ever own
For decades, the IKEA allen key has lived a quiet, underappreciated life. It arrives with your furniture, does its job,…
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Missing People reclaims the narrative from true crime obsessives in gutsy campaign
In an era where human tragedy has become bingeable entertainment, charity Missing People is fighting to change the narrative. Partnering…
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