Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Dole’s latest campaign launches ‘Zero Added Sugar’ Fruit Bowls® in Asia
SINGAPORE — The Food & Beverage Group of Dole Sunshine Company (Dole) launches new Fruit Bowls®, a convenient healthy snack…
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Campaign Spotlight: Taproot Dentsu & Oppo launch fresh digital campaign with Varun Dhawan
MUMBAI, INDIA — Taproot Dentsu, a dentsuMB company and the creative agency from the house of dentsu India, has launched…
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Design: Suprematika branding agency created a new brand of bioactive supplements based on iodine I2life
SKOLKOVO, RUSSIA — I2Life company produces bioactive products based on organic iodine. The formula of iodine is at the heart…
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Campaign Spotlight: The Big Issue marks its 30th birthday with a special vendor takeover edition of the magazine and brand-new video featuring Christopher Eccleston
LONDON, UK — The Big Issue has put 30 vendors in charge of the magazine for the first time this…
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Campaign Spotlight: Stayfree normalizes periods with a unique, unexpected conversation on Daughters Day
MUMBAI, INDIA — For a country well on its way to becoming an economic powerhouse, India still lags behind when…
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Campaign Spotlight: Royal™ introduces Generation Kulit in its new ‘Colorful’ campaign
MANILA, PHILIPPINES — Royal™, one of Coca-Cola Philippines’s biggest brands and the country’s leading fruit-flavored sparkling drink, has announced the…
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Campaign Spotlight: Introducing the GUESS Originals x Anna Nicole Smith Collection by Cali Thornhill Dewitt for Fall 2021; Sydney Sweeney makes her debut with GUESS Originals
LOS ANGELES, USA — GUESS Originals takes a moment to celebrate the life and heritage of one of the most…
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Campaign Spotlight: DAVID’s humorous “Medicine Avenue” campaign kicks off The One Show 2022 call for entries
NEW YORK, US — A witty digital film campaign by DAVID Miami spoofing TV medical dramas marks the kickoff of…
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Campaign Spotlight: Tanishq’s pujo campaign celebrates this ‘Festival of Adornment’ in a truly unique way
BANGALORE, INDIA – Tanishq, India’s most trusted jewellery brand has launched a new campaign this Durga Pujo. Conceptualized by Tanishq…
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Campaign Spotlight: Dole Sunshine Co. turns trash into media to raise awareness around food waste
CALIFORNIA, USA – A year after announcing The Dole Promise, the Dole Sunshine Company is launching the second in a…
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Campaign Spotlight: #IfIHadKnown – ŠKODA France & ROSA PARIS for the SKODA ENYAQ iV that you won’t want to miss
PARIS, FRANCE – With the goal of dramatically changing the perception of the brand in the eyes of the French public,…
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Campaign Spotlight: #JustAChild – an ad that wants you to report child marriages
MUMBAI, INDIA – Child marriage is a long-standing problem in India. The COVID-19 pandemic has only worsened it. Long stretches…
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Campaign Spotlight: Colgate and Geometry Colombia present Close the Tap
BOGOTÁ, COLOMBIA — For the first time, Colgate changes its name on the packaging so that everyone remembers to close…
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