Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Plan for the future – theirs and your own, says AIA’s new retirement campaign
SINGAPORE — Ogilvy has launched a new retirement planning campaign for AIA in Singapore, titled “The Pianist: What will you…
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Campaign Spotlight: Saatchi & Saatchi Propagate unveils ad campaign to launch BATTLEGROUNDS MOBILE INDIA
MUMBAI, INDIA — Having thrilled gaming lovers worldwide with its rendition, the Battlegrounds IP from Krafton now introduces a brand…
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Campaign Spotlight: Life elevated with Cathay: Publicis Groupe and Cathay launch new premium travel lifestyle brand
HONG KONG — Cathay unveils a delightful new film that announces its evolution from an airline to a premium travel…
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Campaign Spotlight: SKINN by Titan narrates the “Tales” of happiness in their new digital campaign
MUMBAI, INDIA — SKINN, a fine fragrance brand from the house of Titan has released a digital video to promote…
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Campaign Spotlight: Cheil WW India launches #EpicDreamsOf21 to showcase the power of 108MP Galaxy S21 Ultra 5G
GURUGRAM, INDIA — They say a picture is worth a thousand words. For Samsung, however, a picture is worth many…
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Campaign Spotlight: Long Live the Local: Britain’s Beer Alliance issues an emotional rallying cry in Havas London’s campaign to give pubs a fighting chance
LONDON, UK — Havas London has created a new campaign for Britain’s Beer Alliance featuring familiar and heart-warming scenes that…
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Campaign Spotlight: Ogilvy and Coca-Cola India present Thums Up: Olympics 2020 Campaign to break the new brand positioning
NEW DELHI, INDIA — Toofan wahi jo sab palat de – the upside down Thums Up bottle is a visual…
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Campaign Spotlight: Cabital calls bs on the crypto category in brave new work from TBWA\Singapore
SINGAPORE — Driven by its belief that cryptocurrency should be for everyone, not just finance or tech geniuses, crypto wealth…
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Campaign Spotlight: Eating Healthy for all: Carrefour isn’t playing games (or is it?)
MASSY, FRANCE — Carrefour is launching on Fortnite with The Healthy Map: the first creative map that allows gamers to…
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Campaign Spotlight: PG One and Vicks honour doctors and healthcare workers with the moving story of Dr Bhosale through the #TouchOfCare campaign
SINGAPORE — Publicis Groupe-owned, Power of One (PG One), and Procter & Gamble (P&G)’s Vicks have produced a four-minute film…
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Campaign Spotlight: TOUCH Community Services conveys a message of hope in an animated film by BBH Singapore
SINGAPORE — Charity is often a two-way street; It not only helps uplift vulnerable groups, but it can also be…
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Campaign Spotlight: DiskarTech App releases hilarious commercial on the easiest way to loan and save
MANILA, PHILIPPINES — Looking to borrow some money for your various needs? DiskarTech is the answer for you. Choose the…
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Campaign Spotlight: Goose droppings in beer brewing – this Finnish city takes sustainability communications to the next level
HELSINKI, FINLAND – This summer Finns can drink beer brewed with wild herbs, food waste and even goose poop. The new beers by a…
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