Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: The Blood Report – What women want brands to know
MUMBAI, INDIA – The Blood Report – a pan India social research study of 3500 menstruators outlines the current state…
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Campaign Spotlight: Farrow & Ball Colour Consultants take the tricky bit out of decorating in new campaign by BMB
LONDON, UK — Farrow & Ball, makers of paint and wallpaper, are launching a new campaign to raise awareness of…
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Campaign Spotlight: BACON Production’s Martin Werner directs new emotional campaign for Tele2
COPENHAGEN, DENMARK — The idea of going on a boat vacation with your father, his new girlfriend and her son…
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Campaign Spotlight: FRED & FARID Paris brings sport fans back to the stadiums with ‘Back on the Field’
PARIS, FRANCE — When the Pandemic crisis struck in 2020 in France, leaving no other choice than to stop the…
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Brand & Business: In #NoMomLikeYou, celebrity moms share the realities of parenting in a pandemic
MANILA, PHILIPPINES — Being a mom is one of the toughest yet most rewarding jobs in the world. Aside from…
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Campaign Spotlight: Manulife Investment Management and Wunderman Thompson Philippines ask: “What would you do if you had millions?”
MANILA, PHILIPPINES — A lot of Filipinos find themselves imagining what it’s like to be rich. Some would say they…
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Campaign Spotlight: Ananda and GREYnJ UNITED Thailand send positive vibes through rap music video
BANGKOK, THAILAND – Thais are once again facing difficulties as they enter the third wave of Covid-19 infections. Understandably, it…
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Campaign Spotlight: Epson joins National Geographic in the fight against climate change with Turn Down the Heat campaign
MANILA, PHILIPPINES — Epson has joined forces with National Geographic to promote the protection of the world’s permafrost – the…
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Campaign Spotlight: Clemenger Group and Trade Me celebrates what we’re all searching for
AUCKLAND, NEW ZEALAND – Trade Me has launched a new brand campaign via Clemenger Group this week, doubling down on…
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Campaign Spotlight: Saatchi & Saatchi joins forces with Blaise Matuidi to protect healthcare workers under attack in war zones
PARIS, FRANCE — At least 3,780 attacks were perpetrated against health personnel and infrastructure between 2016 and 2020, in an…
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Campaign Spotlight: Globe empowers Filipinos to transform and take control of their lives with new “Reinvent” campaign
MANILA, PHILIPPINES — A big chunk of last year was all about embracing the changes in our lives brought by…
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Campaign Spotlight: Public Hygiene Council debuts their new pop and upbeat music video on public cleanliness
SINGAPORE — The ‘World’s Cleanest Country”, Singapore, now has its very own music video about cleanliness. On SG Clean Day…
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Campaign Spotlight: Langit points are a new kind of essential goods
MANILA, PHILIPPINES — If you’ve been bad these past few days, there’s still a way for you to redeem yourself: by…
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