Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Spark a conversation – Gather around The Bondfire and connect with loved ones this holiday season
NEW YORK CITY, USA – A year of challenges and isolation. Loneliness has, at times, crept into most of our…
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Campaign Spotlight: SPAM® brand Philippines and BBDO Guerrero open pop-up shop for the benefit of medical frontliners
MANILA, PHILIPPINES – Despite an incredibly tough 2020, there’s still so much to be thankful for. Like the tireless healthcare…
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Campaign Spotlight: Alcohol is never a perfect gift for those you care, Leo Burnett Group Thailand in partnership with Thai Health Promotion Foundation
BANGKOK, THAILAND – On special occasions, Thai people choose alcohol beverages as their first option for a gift to their loved…
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Campaign Spotlight: Tribute to Diego Maradona shows the places where the Idol made magic
BUENOS AIRES, ARGENTINA – TyC Sports and Mercado McCann have created a tribute to Diego Armando Maradona, representing no other…
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Campaign Spotlight: Clean skincare brand LOUM Beauty Of Calm launches in the UK, Free The Birds work with semiotician to create visual identity
LONDON, UK – LOUM Beauty of Calm, the new premium skincare brand which launched online with US promotion this summer…
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Campaign Spotlight: Reality only exists if someone reports it, BETC and Reporters without Borders fight for facts
PARIS, FRANCE – Now more than ever, it is crucial to be informed and have access to facts. In a…
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Campaign Spotlight: Megaworld celebrates the Christmas cheer with a big musical production fit for the holidays
MANILA, PHILIPPINES — As the Philippines slowly reopens its mall doors in time for the holidays, Megaworld Lifestyle Malls sends…
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Campaign Spotlight: Directors Think Tank Indonesia creates heartwarming video for Citra Pariwara 2020
JAKARTA, INDONESIA – Directors Think Tank Indonesia, as the Production House of the Year from Citra Pariwara 2019 are in…
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Campaign Spotlight: Sea Shepherds launch campaign to save marine wildlife with Brand Station and makemepulse
LONDON, UK – 90% of all large fish and 70% of seabirds are now extinct from the world’s oceans due…
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Campaign Spotlight: R/GA and Google team up to launch a new way to laptop for Australians
SYDNEY, AUSTRALIA – R/GA Australia and long-time partner, Google Australia, are pleased to announce a ‘new way to laptop’ for…
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Campaign Spotlight: The knitted coffee of Christmas doers, Finnish coffee brand Juhla Mokka knits joy
HELSINKI, FINLAND – It may come as a surprise for many, that Finnish people consume more coffee per capita than any…
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Campaign Spotlight: IKEA’s EFTERTRÄDA streetwear launches in Singapore, ‘Style For All’ by TBWA\ Singapore
SINGAPORE – IKEA’s much sought after EFTERTRÄDA streetwear and accessories collection has arrived in Singapore. EFTERTRÄDA is IKEA’s first-ever merchandising…
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Campaign Spotlight: Rémy Martin and artist 6lack release second episode of ‘Ground’s Melody’ by FRED & FARID New York
NEW YORK CITY, USA – Rémy Martin releases the second episode of “Ground’s Melody,” a two-part video series created and…
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