Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
Join the adobo Creative Network today.
Subscribe Here-
Campaign Spotlight: Disney features Paskong Pinoy in its tear-jerker Christmas Advert with Make-A-Wish Foundation
MANILA, PHILIPPINES– Disney’s Christmas advert with charity Make-A-Wish released on November 9 features a quintessential Filipino theme. Revolving around a…
Read More » -
Campaign Spotlight: “The Joy of Movement” GSK Consumer Healthcare campaign for Voltaren brings to light the real cost of pain
PARIS, FRANCE – Voltaren, the GSK Consumer Healthcare Brand, launches a new global campaign building on their tagline The Joy…
Read More » -
Campaign Spotlight: d4 McCann creates a thriller short film for World Vision Guatemala to draw attention to child sexual abuse
BUENOS AIRES, ARGENTINA – It lasts 300 seconds, enough time to shake the viewer with something that seems fiction, but…
Read More » -
Campaign Spotlight: French fashion brand Jules and agency Air redefine masculinity in “Men in Progress”
PARIS, FRANCE – In 2018, Air won the budget of the French menswear brand, Jules (Mulliez Group), after a competition…
Read More » -
Campaign Spotlight: ‘Not Just A Cadbury Ad’, Cadbury Celebrations, Ogilvy and Wavemaker support small businesses across India
MUMBAI, INDIA – Conceptualized by Ogilvy, Cadbury Celebrations’ latest Diwali campaign provides an advertising platform to local retailers, whose businesses would have…
Read More » -
Campaign Spotlight: Pizza Hut and KFC launch Co-op Pizza and Mobile Game in Hong Kong
HONG KONG – Pizza Hut is always pushing the boundaries of food innovation – today launching the ‘Pizza Hut x…
Read More » -
Campaign Spotlight: Leo Burnett’s latest campaign for Skechers D’Lites will get you grooving
MUMBAI, INDIA – Skechers India’s latest campaign Originals Keep Moving starring Bollywood sensation Ananya Panday announces the launch of the…
Read More » -
Campaign Spotlight: “Basta’t Kapiling Ka, Masaya ang Pasko,” Coca-Cola and Sarah G spreads cheer with new Christmas tune
MANILA, PHILIPPINES – Even with the pandemic, there is still one thing Pinoys are still looking forward to: it’s the…
Read More » -
Campaign Spotlight: Iconic Russian musician Dmitry Malikov stars in world first ‘Laundry Records’ project supported by Miele
MOSCOW, RUSSIA – Miele and Serviceplan Russia teamed up with famous Russian singer Dmitry Malikov on an unusual initiative to…
Read More » -
Campaign Spotlight: ASDA offers the ‘Christmas we all need at the prices we all want’ in its Christmas 2020 ad
LONDON, UNITED KINGDOM – ASDA is among the first major retailers to launch its Christmas ad this year which is…
Read More » -
Campaign Spotlight: “Home Is A Different World”, IKEA Southeast Asia launches latest regional campaign by TBWA\Singapore
SINGAPORE – IKEA Southeast Asia has launched a regional brand campaign reflecting the evolution of home as the centre of…
Read More » -
Campaign Spotlight: ‘Pentaboom!’ Riot Games turns up the heat on Wild Rift’s launch in SEA
SINGAPORE – In celebration of the League of Legends: Wild Rift Open Beta, Riot Games launched a short film featuring…
Read More » -
Campaign Spotlight: POPKAST with Garima talks about #PeriodHorrors this halloween with THE PINK BOX INDIA #PinkIsTheNewBlack
INDIA – After a successful run with creative campaigns in the last quarter Popkast With Garima is back yet another…
Read More »
