Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Starbucks and Propel Manila inspire hope in a touching holiday film
MANILA, PHILIPPINES – With Christmas around the corner, Starbucks Philippines sparks hope as they Carry the Merry little by little in…
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Campaign Spotlight: Nike introduces ‘You Can’t Stop Us’ camp to bring together the community through dance
MANILA, PHILIPPINES – Nike Philippines introduces the You Can’t Stop Us Camp, a month-long virtual series of inspiration, movement, and…
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Campaign Spotlight: Nando’s serves “unDemocratic Meals” to stunned customers
USA – Nando’s PERi-PERi customers recently were served some of the strangest and least appetizing dishes they could imagine. All…
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Campaign Spotlight: Señora Rushmore inaugurates football 2021 season with campaign for eLaLiga Santander
MADRID, SPAIN– Señora Rushmore has just presented its second project for eLaLiga Santander, a new spot within the global “What…
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Campaign Spotlight: Filipinos challenge the ordinary and redefine the new normal with Globe’s “Recreate” Campaign
MANILA, PHILIPPINES– The pandemic may have forced us to stay at home but Filipinos are known for their resilience and…
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Campaign Spotlight: Dove Reflects Real Beauty in World Mental Health Week Campaign
MANILA, PHILIPPINES– In line with its purpose to make beauty a positive experience for every woman, Dove took the opportunity…
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Campaign Spotlight: It’s ‘Bigger than Christmas’ at Myer this year with Clemenger BBDO
MELBOURNE, AUSTRALIA – Myer is helping put the joy back into 2020, with a Christmas campaign encouraging Australian’s to come…
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Campaign Spotlight: An apartment furnished with garbage? Banco de Bogotá and McCann Colombia are committed to sustainability
BOGOTA, COLUMBIA – The Bogotá river crosses 47 municipalities in Colombia, including the capital of the country, which has about 9…
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Campaign Spotlight: ‘The Show Must Go On,’ ballet dancer shines in Christmas spot for Amazon by PRETTYBIRD and Lucky Generals
LONDON, UK – Award-winning director Melina Matsoukas gives French Ballerina Taïs Vinolo the spotlight in an uplifting Christmas campaign for…
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Campaign Spotlight: R/GA and the NRL leverage 40 years of data to fuel rivalry of State of Origin
SYDNEY, AUSTRALIA – R/GA Australia and long-time partner, the NRL, are pleased to announce the launch of “Rivalry Without Rival”,…
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Campaign Spotlight: Park Seo-Jun is the face of “Smart Giga K-Video Every Day” made with Dentsu Jayme Syfu
MANILA, PHILIPPINES – Award-winning Korean star Park Seo-Jun is the latest to join the Smart Communications family in their newest campaign…
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Campaign Spotlight: Thermo-art, Uniqlo’s global campaign “#westaywarmtogether” using tech, art, and thermography
TOKYO, JAPAN – UNIQLO has launched new global campaign for its flagship model HEATTECH functional underwear. Inspired by HEATTECH’s moisture…
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Campaign Spotlight: Ford Philippines brings Ranger closer to women in new campaign
MANILA, PHILIPPINES– Pickup trucks have traditionally been seen as vehicles for men primarily because of its looks, use and purpose…
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