Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: World Woman Foundation and Geometry introduce World Woman Hour
LOS ANGELES, CALIFORNIA – The World Woman Foundation, in partnership with Geometry along with WPP agency partners BCW, Hogarth Worldwide…
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Campaign Spotlight: Private Sector launches “Ingat Angat Tayong Lahat” campaign for consumer confidence and economic recovery
MANILA, PHILIPPINES– As the Philippines continues to battle the impact of COVID-19, brands and companies across various industries have banded…
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Campaign Spotlight: Grey Malaysia launches ‘Change Your Life’ campaign for Coway, inspired by true events
KUALA LUMPUR, MALAYSIA – A new campaign devised by Grey Malaysia for Korean water and air purifier brand Coway marks the…
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Campaign Spotlight: Chimp&z Inc releases a short film to raise awareness on self-help this World Mental Health Day
MUMBAI, INDIA – On the occasion of World Mental Health Day, Chimp&z Inc raises awareness through a stimulating short film…
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Campaign Spotlight: Cipla Health and VMLY&R creates a poignant film on the truths of motherhood to launch Mamaxpert
MUMBAI, INDIA – Mamaxpert, Cipla Health Limited’s new mother care brand has appointed global brand experience agency VMLY&R India to…
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Campaign Spotlight: Danes Cheese advert created by ideas agency GIGIL rakes in a million views within one day
MANILA, PHILIPPINES – This is not an article. It’s Bacon. CDO‘s new campaign with GIGIL makes Danes Cheese with Real…
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Campaign Spotlight: Heineken’s #FreshExperience, encouraging Gen Zs and Millennials to take on new experiences
MANILA, PHILIPPINES – If there’s anything 2020 has taught us, it’s that sometimes we just need to see things with…
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Campaign Spotlight: BBDO and Unilever launch Surf Excel’s new formula with spectacular hijack of broadcast screens
ISLAMABAD, PAKISTAN – Across 14 leading broadcast channels for an entire day and a half, Pakistanis watching everything from entertainment…
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Campaign Spotlight: Singapore Tourism Board salutes Filipino heroes contributing to Singapore’s COVID-19 response
MANILA, PHILIPPINES – The Singapore Tourism Board (STB) has launched a video titled, “We Salute You”, to pay tribute to…
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Campaign Spotlight: What’s all the Foos about? Pizza Hut and Ogilvy’s “out of the box” idea for football season
HONG KONG, CHINA – With the new football season in Europe underway, Pizza Hut’s ‘12th Player Club’ campaign is ramping up to encourage…
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Campaign Spotlight: ‘Wonder of Water’ Campaign by NAWIN consultant Thailand powered by Spandau Ballet
BANGKOK, THAILAND – NAWIN consultant Thailand’s latest campaign “Wonder of Water” for Eight Plus Water Thailand shows the simple pleasures…
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Campaign Spotlight: Groww’s ad film captures millennial’s newfound interest – Stocking
MUMBAI, INDIA – Groww, a mobile-first investment platform, has launched its new ad campaign targeting first-time investors and millennials. Through…
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Campaign Spotlight: ‘Happiness in Your Face’, Happiness Saigon unmasks smiles in Vietnam
HO CHI MINH CITY, VIETNAM – The Happiness Saigon creative agency launches the initiative on World Smiles Day (02.10.2020) to…
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