Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: NGO Connection and cause agency RedMe launch a game highlighting the deaf-blind experience
MOSCOW, RUSSIA – According to the statistics of the NGO Сonnection there are more than 4000 people with deaf-blindness in Russia.…
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Campaign Spotlight: Homelessness charity Depaul UK is raising awareness of other’s reality by asking the public to #SleepBedless
UNITED KINGDOM – Depaul UK has launched the #SleepBedless viral campaign – asking the public to sleep without beds for a…
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Campaign Spotlight: Grey Singapore rallies a nation to fight climate change with the Ministry of the Environment and Water Resources
SINGAPORE – As climate change ravages the World, the Singapore Ministry of the Environment and Water Resources asks if there is…
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Campaign Spotlight: P&G launches ‘The Pause’ film by Grey New York for Pride Month
NEW YORK, UNITED STATES — Procter & Gamble commemorates Pride Month with “The Pause,” a new short film from Grey New…
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Campaign Spotlight: PLDT and GIGIL put together a surprising Father’s Day tribute
You’ve probably seen all the Father’s Day videos released by Philippine companies by now. Tearjerkers and sappy stories are tried-and-tested…
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Campaign Spotlight: A father’s strength takes center stage in the latest Kwentong Jollibee film by McCann Worldgroup PH
MANILA, PHILIPPINES – Jollibee just dropped its latest addition to the Kwentong Jollibee film series, with a special tribute to all the…
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Campaign Spotlight: Pride parades are still on as Global Pride hosts a virtual festival on Animal Crossing with We Are Social
SINGAPORE – As part of Pride celebrations this year, Global Pride is organizing the first international virtual Pride festival to…
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Campaign Spotlight: Condura encourages Filipinos to support local businesses through “Ka-Lokal” by Ace Saatchi & Saatchi
MANILA, PHILIPPINES – “Bayanihan” has always been part of Filipino culture. During the lockdown, we’ve seen it resurface through the many…
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Campaign Spotlight: As New Zealand lifts lockdown, WWF NZ reminds us all that for some, lockdown lasts a lifetime
NEW ZEALAND – Over the past few months, Kiwis have gained a new insight into what life is like living…
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Campaign Spotlight: The First Filipino book goes live on IG to celebrate Dr. Jose Rizal’s birthday with BBDO Guerrero and Anvil Publishing
MANILA, PHILIPPINES – On June 19, the Philippines will be commemorating the 159th birth anniversary of National Hero Dr. José…
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Campaign Spotlight: PRETTYBIRD UK and Nowness support the trans community in India in campaign film by Jess Kohl
LONDON, UK – Director Jess Kohl, PRETTYBIRD UK and Nowness have collaborated with Mullen Lowe India and Chrome Pictures on…
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Campaign Spotlight: Celebrating the “successful living” spirit, DIESEL releases a film for Pride Month with Publicis Italy
BREGANZE, ITALY – DIESEL is proud to announce the launch of its new film, titled “Francesca.” Directed by Francois Rousselet…
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Campaign Spotlight: Amnesty Norway wants you to know that physical distancing is NOT temporary for the LGBT community in 68 countries
NORWAY – This spring, we all lost something most of us took for granted: The freedom to be in physical…
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