Campaign Spotlight
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McCain champions father-son connection in new ‘Dad Joke Effect’ campaign
McCain has unveiled a new through-the-line campaign across VOD, OOH, social, digital, influencer and earned that celebrates the power of…
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VCCP and Cadbury spotlight generosity in new football-themed integrated campaign
Today, Cadbury unveils its latest campaign, “Win for Your Squad,” a nationwide initiative which aims to shift the focus from…
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Renault, Publicis Conseil unveil poetic Roland-Garros campaign for Renault 4 E-Tech electric
For the 2026 edition of Roland-Garros, Renault and Publicis Conseil take their partnership to the next step. A new branded…
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Republic of Singapore Navy, McCann Singapore challenge gender perceptions in new recruitment campaign
The Republic of Singapore Navy (RSN) has launched There Was a Time (When Nothing Was too Crazy for Her), a…
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SuperSport celebrates Africa’s football passion in ‘Everything Can Wait’ World Cup campaign
When the 2026 FIFA World Cup kicks off this summer on North American soil, Africa will be watching – even…
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THE SHOUT GROUP launches humorous ‘You Are What You Eat’ campaign for Darlie
Darlie Malaysia has officially launched its latest bold and playful campaign for Darlie Double Action Toothpaste, titled “You Are What…
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Volkswagen, AlmapBBDO imagine Brazil’s sixth world title in ‘Dreams’ campaign
“What does the future hold? Tell me if you can. What will become of me? My fate’s in God’s hands?…
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Nescafé launches ‘Make Your World’ campaign with Saatchi & Saatchi Australia
NESCAFÉ and Saatchi & Saatchi Australia have launched a new Masterbrand campaign titled “Make Your World,” celebrating the small, shared…
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Honda, dentsu Thailand’s Inner Cap campaign reframes motorcycle safety around passengers
Honda and dentsu Thailand are shifting the focus of motorcycle road safety from the rider to the passenger with the…
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Heading to the World Cup, Brahma shows the world the mystique of Brazilian football in a new film
On the eve of the 2026 World Cup, Brahma continues its Tá Liberado Acreditar (Let Yourself Believe) campaign, a movement…
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‘Uy, Jollibee! echoes across the Land of Dawn in new MLBB collab with Octopus&Whale
For the first time ever and for the first time for a local QSR brand, one of the Philippines’ most…
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Publicis London, AEG unveil ‘You Can’t Go Back’ campaign shot through a lasagne dish
Publicis London and German appliance brand AEG have launched “You Can’t Go Back”, an integrated campaign shot entirely through a…
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Publicis Conseil spotlights freedom in Renault’s latest campaign
Renault E-Tech electric techno “plein sud” and iconic “plein sud” are now available with the electric full-length canvas sunroof. To…
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