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Digital: Plaza Hollywood NFT Debut: “MetaGreen Village Adventure” HK’s First Mall Membership Metaverse Experience Featuring 3 Eco-Game Zones

HONG KONG — As the world heads into the Metaverse Age where NFT is taking the world by storm, are they ready to hop on the wagon to enjoy a whole new interactive entertainment experience? In collaboration with home-grown tech start-up Air World Limited, Plaza Hollywood makes its first venture into the Metaverse with the city’s first mall membership Metaverse game titled “Plaza Hollywood MetaGreen Village Adventure”, leading mall-goers onto an excursion to Metaverse with Web 3.0-enabled fun. Online-to-offline gifts are also featured thanks to O2O solutions! Download Hong Kong-themed Metaverse mobile app AiR–Adventure In Reality to explore a virtual world with endless possibilities. As part of its NFT debut, sustainability-driven and eco-conscious mall Plaza Hollywood will transform into a verdant eco-village, offering busy urbanites a virtual escape to unwind with a dose of nature through a series of virtual games.

Plaza Hollywood NFT Debut Revel in Three Interactive O2O Missions

From May 3 onwards, players can log into the AiR–Adventure In Reality mobile app and connect with the ‘Hong Kong’ metaverse to gain access to various game zones in the virtual Plaza Hollywood via QR codes and GPS at the actual mall entrances. Complete the fun-drenched interactive missions to win fabulous real-life prizes! As green living and sustainability are going mainstream, feel the heat at the virtual eco-village in the “MetaGreen Adventure” where players enjoy a virtual eco-living replete with leisure farming and recycling-themed games.

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Inside the Metaverse, Plaza Hollywood turns up as a 3D virtual eco-village featuring three themed zones, namely “Harvest Farm”, “Jungle Park” and “Green Town”, with separate paths. Try your hands at gardening, chicks feeding, fishing, butterfly catching, logging, waste recycling and more to receive items needed to complete the assigned missions. To play the games, log into the everyday game first to receive props like axe, insect sweep net, and fishing rod. For a more convenient experience, players can also scan the in-mall QR codes to receive a ‘welcome toolkit’.

The permenant presence of Plaza Hollywood in the “Hong Kong” Metaverse marks its NFT debut. Expect a variety of monthly missions in the three themed zones, in line with intriguing games, big challenges and amazing rewards coming on stream. Meanwhile, Plaza Hollywood is launching a series of collaborations to mark the mall’s brand-new chapter in the Metaverse. Stay tuned!

Virtual Gifts Go Offline in Massive May Giveaway

“MetaGreen Village Adventure” is more than just an O2O experience, in that virtual items collected in the games are exchangeable for real-life rewards! In addition to the ‘welcome toolkit’, players will also receive exclusive shopping vouchers from Plaza Hollywood merchants. Missions in May will be themed on Mother’s Day, where players can redeem floral-scented hand cream and deep nourishing and moisturizing masks upon completing the missions. There will also be a chance to win Kyoto eggs through the flash chicks feeding game. The online experience is made even more interactive and satisfactory when virtual gifts go real!

More amazing rewards are coming on stream. Players registered as Plaza Hollywood VIC member will receive double rewards as well as a chance to win monthly grand prizes including dried fish maw from Premium Food (valued at HK$1,298), Tefal pressure cooker (valued at HK$1,398), Kai Shop Japan-made knife set (valued at HK$948), 100 VIC points and more!

Spend HK$1,200 to Earn HK$200 at “Crazy Shopping Spree” Campaign

In support of the government’s latest instalment of HK$10,000 Consumption Voucher Scheme, Plaza Hollywood is going to spoil shoppers with a spending rebate programme with shopping vouchers totaling more than HK$1.5 million! The campaign will run from 22nd April to 26th June (every Friday, Saturday, Sunday and public holiday), where shoppers with a HK$1,200 or above same-day spending via electronic payment methods or 120 VIC points can redeem a HK$200 shopping voucher combo for designated merchants ranging from F&B, fashion and beauty. Spend more, earn more – only at Plaza Hollywood!

Plaza Hollywood ‘MetaGreen Village Adventure’ Campaign Details:

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